Top 22 Filipino influencers

The top Filipino influencers in 2026 are Cong TV, Viy Cortez, Niana Guerrero, Juju, and Von Ordona. This list ranks 22 Filipino influencers by median views across their recent videos, not by follower count. Each one was found by searching across hundreds of thousands of top-performing posts from the Philippines.

Examples of what you can ask Klint:

  • Show me the top Filipino influencers this month. Klint returns 22 creators, ranked by median views.
  • English-speaking Filipino creators. Klint returns 4 English-language creators, on TikTok, YouTube, and Instagram.
  • Taglish prank and skit creators on TikTok. Klint returns 5 creators, ranked by median views.
  • Filipino creators sponsored by food and drink brands. Klint returns 9 creators, with a food or drink sponsor in 90 days.
  • Which hooks are working in the Philippines right now? Klint returns 3 hook patterns, across 20 breakout posts.

Join 1,000+ marketers who use Klint to find creators in their niche. Start free

Key takeaways

  • Of the 22, 15 get the most views on TikTok and 6 on YouTube, where they upload 3 to 5 videos a month. Only 1 ranks on Instagram.
  • Of the 22, 18 speak mainly Tagalog or Taglish on camera, often under English captions or titles. English is the main language for just 4.
  • Food and drink brands were the most common sponsors: 9 of the 22 posted for one in the last 90 days, from burger chains to a soft drink. Beauty brands sponsored 5.

The list at a glance

All 22 are listed in rank order. Select a row to jump to the write-up.

RankCreatorFollowersMedian viewsEngagementKnown for
1 Cong TV @CongTheVlogger13M3.8M2.4%Team Payaman comedy
2 Viy Cortez @ViyCortez7.5M2.7M1.5%Reality series and vlogs
3 Niana Guerrero @nianaguerrero47M2.2M14.8%Dance trends
4 Juju @jujumaoo4.8M2.1M8.4%Filipino recipes
5 Von Ordona @VonOrdonaVlogs8.1M2M0.9%Challenges and survival stunts
6 Jepitot @_jepitot9M1.6M10.4%Pranks
7 Ericka Pineda @erickapineda0917M1.5M9.9%Couple vlogs
8 Esoni TV @EsoniTV1.7M1.3M1.2%Minecraft roleplay
9 Ranz Kyle @ranzkyle5.1M1.3M3.5%Dance with siblings
10 Philip Tanasas @philiptanasas12M1.2M7.2%Horror-comedy skits
11 Bea Borres @beaaborres5.2M1.1M8.9%Hauls and food trips
12 Esnyr @esnyrrr10M1.1M14.2%School POV skits
13 Shane T @shanet48075.1K1M6.1%Public POV pranks
14 Prince Adrian Dagdag @imadriandagdag1617M997K11.3%Home and family vlogs
15 Akosi Dogie @akosidogie372.5M987K5.3%Lip-sync and POV clips
16 Small Laude @SmallLaude2.6M930K1.2%Family travel and dining
17 Zeinab Harake @zeinabharake18M927K9.1%Couple and family clips
18 Vince Alarcon @_vincealarcon12M917K8.3%Character skits
19 Pau Pelaez @paupelaez_9.2M744K11.6%Makeup and nights out
20 Boa Garlando @boagarlando4.4M586K4.2%Fast-food mukbang
21 Lierge Perey @pereylierge839K522K6.5%Makeup collections
22 Euleen Castro @EuleenCastro792K508K1.4%Cook-offs and food comedy

Who are the top Filipino influencers?

The best influencers in the Philippines aren’t simply the accounts with the most followers. TikTok, YouTube, and Instagram all show videos to people based on how the video performs individually, not just based on who follows the creator. As a result, a small or midsized account can reach more people than one several times its size.

That’s why we rank Filipino influencers by median views of their videos (the average number of people a typical video reaches). As of November 2026, the five most watched are Cong TV, Viy Cortez, Niana Guerrero, Juju, and Von Ordona.

The kinds of Filipino creators people look for

  • Filipino TikTokers: Pranks, skits, dance trends, and couple vlogs in Taglish, posted several times a week.
  • Filipino YouTubers: Long episodes in recurring formats: barkada comedy, cook-offs, reality shows, and game roleplay in Tagalog.
  • Filipino Instagram influencers: Dance Reels and travel dumps, with short English captions.
  • Filipino food influencers: Home recipes, fast-food mukbangs, and cook-off episodes.
  • Filipino beauty influencers: Makeup tutorials, hauls, and collections made with local cosmetics brands.

The 22 Filipino influencers to know

Six groups by the kind of video, largest first. The number beside each name is the creator’s overall rank.

Pranks, skits, and challenges

Pranks on strangers and celebrities, classroom and barkada skits, and long challenge episodes.

01 Cong TV Verified

Long scripted comedy episodes with the Team Payaman crew, each built on one deadpan premise and titled with a single Filipino word. Homes, streets, and trips.

Subscribers
13M
Median views
3.8M
Engagement
2.4%
Videos a week
0.7

2 sponsored videos in the last 90 days, in soft drinks and films.

05 Von Ordona Verified

Last-to-leave challenges, food stunts, and island survival trips with a recurring crew, many shot at a shared house. Long episodes with Tagalog titles.

Subscribers
8.1M
Median views
2M
Engagement
0.9%
Videos a week
0.7

1 sponsored video in the last 90 days, in microphones.

06 Jepitot

Quick pranks of six to twenty-odd seconds on strangers, celebrities, and viewers, often in one take. A run of pranks on a visiting pop star took the month.

Followers
9M
Median views
1.6M
Engagement
10.4%
Posts a week
2.3

No sponsored posts found in the last 90 days.

10 Philip Tanasas Verified

Comedy skits with a folk-horror twist, one performer playing the lola, the teacher, and the bride in the same frame. Board-exam milestones have shared the feed since September.

Followers
12M
Median views
1.2M
Engagement
7.2%
Posts a week
1.6

2 sponsored posts in the last 90 days, in concerts.

12 Esnyr Verified

School-life comedy in POV: classroom scenes, group chats, and teacher characters, played with a small cast. Most recent skits are built around a brand product.

Followers
10M
Median views
1.1M
Engagement
14.2%
Posts a week
0.5

5 sponsored posts in the last 90 days, in skincare, pizza, canned tuna, and e-wallets.

13 Shane T

Pranks on strangers at market stalls, malls, and coffee shops, filmed point of view without showing the creator’s face. A printed-money wallet is the running gag.

Followers
75.1K
Median views
1M
Engagement
6.1%
Posts a week
1.6

No sponsored posts found in the last 90 days.

18 Vince Alarcon Verified

Dialogue skits with a recurring cast of characters, each titled in capitals and set up in the first line. Houses, classrooms, and offices, plus the odd Halloween transition.

Followers
12M
Median views
917K
Engagement
8.3%
Posts a week
4.4

5 sponsored posts in the last 90 days, in fast food and cosmetics.

Couples, renovations, and family trips

Both partners of two couples, a married vlogger, and a family that films its travels.

02 Viy Cortez Verified

Studio series and family vlogs: a kitchen game show with guest couples, a reality series, and trips with the Team Payaman circle. Founder of a cosmetics brand that every description links.

Subscribers
7.5M
Median views
2.7M
Engagement
1.5%
Videos a week
1.2

1 sponsored video in the last 90 days, in trading apps.

07 Ericka Pineda Verified

Fast-cut vlogs of surprises, trips, makeovers, and family days with Prince Adrian Dagdag, opened with a spoken Tagalog line. Dance trends fill the gaps.

Followers
17M
Median views
1.5M
Engagement
9.9%
Posts a week
7.7

5 sponsored posts in the last 90 days, in candy, cars, soap, and restaurants.

14 Prince Adrian Dagdag Verified

Plain Tagalog vlogs of renovating a new house, restocking a family sari-sari store, and closing a computer shop. Trips with Ericka Pineda round out the month.

Followers
17M
Median views
997K
Engagement
11.3%
Posts a week
7.7

3 sponsored posts in the last 90 days, in fast food, party food packs, and ride-hailing apps.

16 Small Laude Verified

Weekly vlogs that follow a family and household staff through restaurants, stores, and trips, this month mostly in Los Angeles and New York. All-caps titles and a “no bashing” sign-off.

Subscribers
2.6M
Median views
930K
Engagement
1.2%
Videos a week
0.7

4 sponsored videos in the last 90 days, in restaurants and fruit farms.

17 Zeinab Harake Verified

Short couple and friend clips, quizzes, and celebrations at home, with longer vlogs on YouTube. A laptop campaign ran through much of the quarter.

Followers
18M
Median views
927K
Engagement
9.1%
Posts a week
1.6

3 sponsored posts in the last 90 days, in laptops.

Dance and lip-sync

Trend dances and lip-syncs filmed with siblings, partners, or friends, cut to a sound people already know.

03 Niana Guerrero Verified

Short dances to trending sounds, filmed solo or with a partner in studios, malls, and on trips. Recent posts add Switzerland and Paris travel clips between routines.

Followers
47M
Median views
2.2M
Engagement
14.8%
Posts a week
2.8

1 sponsored post in the last 90 days, in energy drinks.

09 Ranz Kyle Verified

Short dance clips and travel dumps with siblings, a partner, and friends: one song, one location, a cut under half a minute. Each caption is one short line in English.

Followers
5.1M
Median views
1.3M
Engagement
3.5%
Posts a week
0.7

1 sponsored post in the last 90 days, in energy drinks.

15 Akosi Dogie Verified

Lip-syncs, dance bits, and one-line POV skits of ten to twenty seconds, shot with friends. Known first as a Mobile Legends streamer on YouTube.

Followers
2.5M
Median views
987K
Engagement
5.3%
Posts a week
1.2

No sponsored posts found in the last 90 days.

Recipes, mukbangs, and cook-offs

A home cook with numbered soup episodes, a fast-food mukbanger, and a culinary graduate running cook-off shows.

04 Juju Verified

Numbered recipe series cooked in a home kitchen, from soups to ube desserts to regional dishes from Tausug to Ilocos. English voiceover, with the full recipe in the caption.

Followers
4.8M
Median views
2.1M
Engagement
8.4%
Posts a week
1.2

6 sponsored posts in the last 90 days, in seasonings, e-wallets, and soju.

20 Boa Garlando Verified

Ten- to fifteen-minute mukbangs at a table at home: burger chains, convenience-store meals, and street food in close-up. Each caption asks viewers what to eat next.

Followers
4.4M
Median views
586K
Engagement
4.2%
Posts a week
2.1

12 sponsored posts in the last 90 days, in fast food, convenience stores, and instant noodles.

22 Euleen Castro Verified

Numbered cook-off and baking episodes with guests, plus food trips and eating challenges with a regular crew. Kitchens, restaurants, and markets.

Subscribers
792K
Median views
508K
Engagement
1.4%
Videos a week
1.2

No sponsored videos found in the last 90 days.

Makeup, hauls, and launches

Get-ready videos, hauls, and live-selling, including collections made with Philippine cosmetics brands.

11 Bea Borres Verified

Daily vlogs, hauls, unboxings, and food trips, with a run of Seoul travel clips and live-selling for the creator’s own baby-care label. Over thirty posts a month.

Followers
5.2M
Median views
1.1M
Engagement
8.9%
Posts a week
11.2

7 sponsored posts in the last 90 days, in makeup, restaurants, fragrance, and online shopping apps.

19 Pau Pelaez Verified

Selfie-camera makeup chats, nights out, and one-line reaction clips, filmed at home or in a car. Short Taglish captions, posted most days.

Followers
9.2M
Median views
744K
Engagement
11.6%
Posts a week
5.6

2 sponsored posts in the last 90 days, in makeup and sunscreen.

21 Lierge Perey

Makeup tutorials, get-ready videos, and countdowns to collections made with local cosmetics brands. Around each launch the feed turns into teasers and live-selling reminders.

Followers
839K
Median views
522K
Engagement
6.5%
Posts a week
4.7

27 sponsored posts in the last 90 days, in makeup, makeup brushes, lashes, fragrance, and hair care.

Minecraft and Roblox stories

Game roleplay voiced in Tagalog, with recurring characters and no webcam.

08 Esoni TV Verified

Minecraft story episodes voiced in Tagalog, with recurring characters and mods; no webcam. A second channel runs the same format in Roblox.

Subscribers
1.7M
Median views
1.3M
Engagement
1.2%
Videos a week
0.7

No sponsored videos found in the last 90 days.

What’s working for Filipino creators this month

We analyzed the 266 posts these 22 creators published on TikTok, YouTube, and Instagram in the last 30 days. Of those, 20 beat their creator’s usual views by 3× or more.

Here is how this month’s breakouts open, read from what each video says in its first seconds, or from its caption when nobody speaks.

1. No words, just the sound

“this song has been on repeat”

Of the 13 breakouts with a readable soundtrack, 10 have no speech at all: dances, lip-syncs, and clips cut to a song, from 5 different creators. The same creators’ usual posts are silent about half the time, so silence alone is not the trick.

The first frame of Niana Guerrero’s TikTok video
18M views · 8.3× their usual

Each of these breakouts rides a song or another creator’s sound, and the captions run a few words or are left empty. The same voice clip carried a breakout for one creator and only a usual post for another, so the match between the sound and the person matters as much as the sound.

2. The series line, then the news

“Welcome to soup so good it can cure any sickness.”

Juju opens every episode of the soup series with this line, so the opening is the format, not the reason for the jump. The change came two sentences later: news of a nomination for a TikTok food award, and a joking promise to make soup so bad it can cause sickness if viewers vote for the win.

The first frame of Juju’s TikTok video
8.5M views · 4× their usual

One creator supplies this pattern. For a brand, the lesson is where to put a message: inside a series viewers already know, after the familiar opening has done its work.

3. A cold open at a real event

“Watch the guy who, he’s like, it’s a prank.”

Jepitot’s second video from a visiting pop star’s Manila concert starts mid-conversation, with no setup and no title card. The first video of the run, a prank on the singer, is the biggest post of the month on this list.

The first frame of Jepitot’s TikTok video
17M views · 11.2× their usual

Vince Alarcon opens his usual skits inside the scene too, so the cold open is common and does not explain the jump on its own. What changed here was the event: a celebrity in the frame, in the week of the show.

This month’s 3 biggest breakout videos

Bea Borres: “foodtrip with petpeeve @TGI Fridays Philippines” reached 14M views, 12.6× their usual.

The first frame of Bea Borres’s TikTok video

Pau Pelaez: “ayun gimik nnmn” reached 4.6M views, 6.2× their usual.

The first frame of Pau Pelaez’s TikTok video

Lierge Perey: “my 17 pc brush collection with @Dala Global 🥹🤍 thank you guys always for the trust!!! releasing nov 7 pls register 💗” reached 2.8M views, 5.5× their usual.

The first frame of Lierge Perey’s TikTok video

Filipino influencer benchmarks by account size

This table shows what the Filipino accounts on this list do at each size on TikTok, YouTube, and Instagram. Use it to judge whether a creator’s numbers are strong for their tier.

TierFollowersMedian viewsEngagementPosts a weekSponsored posts
MacroUnder 2M774K3.7%1.427%
Mega2M to 10M1.2M4.8%1.216%
MegaOver 10M1.1M9.5%2.212%

The figures are medians across these 22 accounts, from each account’s recent videos. “Sponsored posts” is the share of posts in the 90 days to Nov 6, 2026, that carry a paid-partnership or paid-promotion label or a stated sponsor, or are part of a brand campaign.

How to choose a creator in the Philippines

If you sell in the Philippines and need creators for a campaign, these are the checks that matter most for this list.

1. Match the language to your buyers

Most of these creators speak Tagalog or Taglish on camera, even when the title or caption is in English. Watch the first ten seconds of a few videos before you brief a script in English.

For a campaign aimed at the Visayas or Mindanao, ask for creators who post in Cebuano, Hiligaynon, or another regional language. A national list like this one has few of them.

2. Choose between an episode and a clip

The largest YouTube channels here post a few long episodes a month, often as numbered series, and their viewers come back for the next one. A placement inside an episode buys minutes of attention from a returning audience.

The TikTok creators post short clips several times a week. A clip buys reach, and the next clip replaces it within days.

3. Clear regulated products before anyone films

Ads for alcohol, over-the-counter drugs, food supplements, products under the Milk Code, and airline promo fares must be cleared by the Ad Standards Council before they run. The council also expects the brand to give bloggers and other creators truthful, substantiated claims, and to warn them against exaggerating.

Write the claims into the brief, and keep the proof on file before the posts go out.

4. Read the likes on sponsored posts

A few paid posts on this list reached millions of views with a fraction of the creator’s usual likes. A post like that was most likely pushed as an ad, so its views say little about the creator’s own audience.

Judge a creator on their unpaid posts, and ask whether paid reach is part of the quote.

How we built this Filipino influencer list

We identified and ranked these creators by searching hundreds of thousands of top-performing posts on TikTok, YouTube, and Instagram from the Philippines with Klint.

We rank by median views across each creator’s recent videos, so one viral post can’t lift an account up the list. Creators qualify if they were born or raised in the Philippines and live there now; the creators on this list speak Tagalog, Taglish, and English on camera, with Cebuano and Kapampangan lines in a few skits.

To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:

Prompt

Find the top 22 Filipino influencers based in the Philippines on TikTok, YouTube, and Instagram, ranked by median views across their last 30 videos or their last 90 days, whichever is lower. Show followers, engagement, and sponsored posts.

Klint is trusted by 1,000+ marketers for AI-native influencer marketing.

Questions about Filipino influencers

Who are the top Filipino influencers right now?

As of November 2026 the top five Filipino influencers by median views are Cong TV, Viy Cortez, Niana Guerrero, Juju, and Von Ordona.

Who is the most followed Filipino influencer?

On this list, Niana Guerrero, with 47M followers on TikTok. Cong TV draws the biggest audience per video, though, with a median of 3.8M on YouTube.

Which platforms do Filipino influencers use most?

We compared each creator on TikTok, YouTube, and Instagram and kept the platform where their videos draw the most views: 15 on TikTok, 6 on YouTube, and 1 on Instagram. Facebook is not measured.

Why aren’t Ivana Alawi, Alex Gonzaga, or Bretman Rock on the list?

Ivana Alawi and Alex Gonzaga are known first as actresses and TV hosts, and this list is for people known for their own videos. Bretman Rock grew up in Hawaii and lives in the United States, and the list counts Filipino creators who live in the Philippines now.

How do I find Filipino influencers for my brand?

Search TikTok and YouTube in the language your buyers use, since Tagalog terms like “lutong bahay” or “prank sa asawa” turn up different creators than English ones, and then compare each account’s recent views, not its followers. With Klint, you type the brief instead, such as Taglish food creators in the Philippines with a median above 200K views, and get back a ranked list.

How much do Filipino influencers charge?

A segment inside a long YouTube episode costs a brand differently from a short TikTok clip, so the format sets the price first. Most deals are a fee per post or a package of posts around a launch or a live-selling event, and creators with a talent agency quote through it. Ask for a rate card and the creator’s median views, and price against the views.

Can a creator ask to be removed?

Yes. Any creator can ask to be taken off Klint’s lists, and the request applies to every page they would otherwise appear on.

About the authors

Written by

David Roberts

Co-Founder & CEO

David Roberts is the co-founder and CEO of Klint. He previously founded a consumer tax software company and grew it to more than a million users. He now builds AI-native marketing systems and writes about what’s working on social media for more than 50,000 followers across X, LinkedIn, and Instagram.

More about David

Reviewed by

Lucas Walter

Co-Founder & CTO

Lucas Walter is the co-founder and CTO of Klint. He has spent a decade building large-scale distributed software, including as CTO of a consumer tax software company that served more than a million users. He now applies that experience to AI, building the systems behind AI-native marketing.

More about Lucas

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