Written by David Roberts
Reviewed by Lucas Walter
Updated
The top sports influencers in 2026 are Futcrunch, Céline Dept, Oliver Nordin, Fabrizio Romano, and Dude Perfect. This list ranks 31 sports influencers by median views across their recent videos, not by follower count. Each one was found by searching across hundreds of thousands of top-performing posts in the sports niche.
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All 31 are listed in rank order. Select a row to jump to the write-up.
| Rank | Creator | Followers | Median views | Engagement | Known for |
|---|---|---|---|---|---|
| 1 | Futcrunch @futcrunch | 24M | 7.3M | 1.3% | Soccer stunts with stars |
| 2 | Céline Dept @celine.dept | 9.6M | 5M | 4.1% | Soccer freestyle with pros |
| 3 | Oliver Nordin @olivernordin1 | 2M | 4.5M | 1% | Parkour around the world |
| 4 | Fabrizio Romano @fabrizioromano | 28M | 3.3M | 13.6% | Soccer transfer news |
| 5 | Dude Perfect @dudeperfect | 63M | 1.8M | 2.2% | Trick shots and battles |
| 6 | Biggy Bailey @biggybailey | 2.8M | 1.8M | 12.4% | Football skits |
| 7 | Jesser @Jesser | 51M | 1.5M | 1.6% | Basketball challenges |
| 8 | ELASTICO KING @xntonio | 1M | 1.2M | 1.8% | Soccer skill challenges |
| 9 | Tristan Jass @tristanj22 | 2.3M | 1.2M | 4.4% | Basketball trick shots |
| 10 | Matt Kiatipis @mkiatipis | 3.6M | 915K | 2.1% | Streetball 1v1s |
| 11 | Big Bucket Tony @bigbuckettony | 416K | 861K | 7.5% | Football and baseball skits |
| 12 | Rondo @kymani_d2 | 301K | 739K | 10.3% | Streetball comedy |
| 13 | Fight Lab @officialfightlab | 649K | 733K | 4.2% | UFC technique breakdowns |
| 14 | Professor Live @theprofessor | 5.5M | 685K | 6.7% | Streetball handles |
| 15 | Ian Gunther @iandgunther | 677K | 665K | 2.7% | Gymnastics and other sports |
| 16 | Jared Berlin @jaredlovessports | 317K | 662K | 2.1% | Multi-sport hitting challenges |
| 17 | Pongfinity @pongfinity | 750K | 574K | 1.9% | Table tennis trick shots |
| 18 | SEC Shorts @SECShorts | 354K | 571K | 3.7% | College football sketches |
| 19 | hoop @hoopology_ig | 700K | 507K | 10.4% | NBA comedy voiceovers |
| 20 | Nansend Sports @NansendSports | 292K | 479K | 3.3% | Fight technique breakdowns |
| 21 | Kris London @lsk | 767K | 405K | 2.6% | NBA culture and cards |
| 22 | Hulett Brothers @hulett_brothers | 2.1M | 399K | 2.6% | Trick shots |
| 23 | Mega Casuals @themegacasual | 371K | 361K | 19.9% | NFL round-table skits |
| 24 | Kenny For Real @KennyFR | 767K | 357K | 4.3% | NBA commentary |
| 25 | Stefan Bojic @stef_bojic | 574K | 354K | 2.6% | Freestyle tennis |
| 26 | Deestroying @Deestroying | 6.6M | 349K | 1.9% | Football games and team tours |
| 27 | Adika @adika.s.takes | 2.1M | 325K | 24.4% | Soccer takes |
| 28 | Isaac Punts @IsaacPunts | 186K | 280K | 0.8% | Special teams breakdowns |
| 29 | First Try @firstrytrickshot | 2.1M | 264K | 4% | Trick shots |
| 30 | Elijah Andrews @woahhelijah | 1.3M | 257K | 10.1% | Basketball handles |
| 31 | Cash Nasty @cashnasty | 1.2M | 252K | 4.4% | NBA reactions and 1v1s |
The best sports influencers aren’t simply the accounts with the most followers. Instagram, YouTube, and TikTok all show videos to people based on how the video performs individually, not just based on who follows the creator. As a result, a small or midsized account can reach more people than one several times its size.
That’s why we rank sports influencers by median views of their videos (the average number of people a typical video reaches). As of October 2026, the five most watched are Futcrunch, Céline Dept, Oliver Nordin, Fabrizio Romano, and Dude Perfect.
Grouped by the kind of video a brand would buy into. The number beside each name is the creator’s overall rank.
One shot or one challenge a video, often with a pro guest. A product can sit inside the shot.
Soccer stunts built on one running gag at a time: every World Cup seat, players’ own food products, a ball lifted with sticky hands. Most end with a famous player, a stadium, or a match.
4 sponsored posts in the last 90 days, in soccer apps and video games.
Five friends filming trick shots, bottle flips, and head-to-head battles in gyms, arenas, and backyards. Most uploads are Shorts from the same shoots, with athletes and celebrities as guests.
9 sponsored posts in the last 90 days, in sports drinks, video games, cars, and insurance.
Hosted challenge series with a regular crew: tryouts, shot challenges, and games against pro players, mostly on basketball courts. Quiz and trick Shorts fill the days between long videos.
13 sponsored posts in the last 90 days, in sports betting, consumer tech, streaming, and video games.
Soccer skill challenges in Shorts: tricks with tied laces, a weighted backpack, or a blindfold, sometimes beside a pro player. Fast cuts, with reactions spoken in English.
1 sponsored post in the last 90 days, in sportswear.
Basketball trick shots, dunk attempts, and street games set to music, with NBA and G League access in between. A few Reels add short interviews; most have no talking.
4 sponsored posts in the last 90 days, in pro basketball and video games.
A former college gymnastics champion trying other sports’ signature moves and covering gymnastics competitions. A Reel a day, set to music, with the hook in the caption.
2 sponsored posts in the last 90 days, in sports streaming.
A “different balls” challenge series: hitting, fielding, and catching with a bowling ball, a football, or a tennis ball in place of a baseball. Quick cuts, music, and no talking.
1 sponsored post in the last 90 days, in baseball equipment.
Three Finnish table tennis players with national-team backgrounds, filming record attempts, impossible rallies, and games against athletes from other sports. Recent Reels also launch the team’s own racket.
No sponsored posts found in the last 90 days.
Two brothers landing one-take trick shots across sports: golf chips, soccer balls, basketballs, and stacked pyramids of balls. Short reactions on camera, no script.
6 sponsored posts in the last 90 days, in golf apparel and energy drinks.
A three-person trick-shot crew: bottle flips, “easy vs impossible” setups, and bucket shots, with on-screen text more often than talking. Brand challenges sit between the trick shots.
2 sponsored posts in the last 90 days, in insurance and personal care.
Streetball, freestyle, tennis tricks, and parkour, mostly set to music, so they play in any language.
Soccer freestyle and handshake tricks, often with famous players, plus match predictions and stadium visits. The videos carry almost no talking.
2 sponsored posts in the last 90 days, in sportswear.
Parkour filmed point of view as the camera jumps over rivers, roofs, and boats in different countries, set to music. Captions put a question to the viewer, and a running joke recurs.
No sponsored posts found in the last 90 days.
A “1v1 King” streetball series with one challenger a Reel, filmed on courts from Bali to London. Each one is cut around the reactions as the game swings.
3 sponsored posts in the last 90 days, in supplements and pain relief.
Streetball comedy around a “Croc hooper” persona: passes, handles, and pickup games with the punchline in the caption. Set to music, with no talking.
No sponsored posts found in the last 90 days.
Streetball 1v1s, dribbling to the beat, and court takeovers on tour, from US college campuses to Dubai and China. A longtime AND1 player, filmed with the crowd.
8 sponsored posts in the last 90 days, in basketball apparel and tourism.
Freestyle tennis: trick serves, behind-the-back shots, and short lessons, with some event appearances. Music over the play, little talking.
3 sponsored posts in the last 90 days, in tennis gear.
Basketball handles and finishing moves, filmed in the gym and cut to music with no talking. Some posts teach a pro’s move in steps.
No sponsored posts found in the last 90 days.
Sketches about the NFL, college football, and the NBA. A brand can be a prop or a character’s line.
One performer plays every character in college football and NFL skits, with weekly formats like the “Cool Club” rankings. About a quarter of recent posts are comedy away from football.
6 sponsored posts in the last 90 days, in prediction markets, personal care, energy drinks, and streaming.
Fast sketch comedy in which one performer plays every role on a team: linemen, backups, assistant coaches, baseball dads. The punchline sits in the caption on screen.
6 sponsored posts in the last 90 days, in energy drinks, personal care, and smart glasses.
Weekly sketches on the week’s college football news in the South, written and made by Robert Clay and Josh Snead. Teams and coaches become characters in an emergency room, a support group, or a game show.
No sponsored posts found in the last 90 days.
Comedy voiceovers on NBA footage: one narrator voices the players, referees, and commentators, joke after joke. The series runs through the preseason and the season.
No sponsored posts found in the last 90 days.
Daily NFL skits staged as a round-table argument, with the same cast playing every side. Each one turns a real story, an injury or a trade, into a shouting match.
3 sponsored posts in the last 90 days, in personal care, insurance, and streaming.
Transfer news, NBA talk, and hosting from games and team facilities, mostly spoken to camera.
Transfer news and results as alert cards and short to-camera clips, with “Here we go!” when a deal is done. Most posts carry match footage of the players in the story.
2 sponsored posts in the last 90 days, in streaming and e-bikes.
NBA culture from a 6’10” creator who never made the league: commentary skits, trading-card rips, and behind the scenes at NBA events. Talks straight to camera, often on the road.
3 sponsored posts in the last 90 days, in hotels and pro basketball.
NBA commentary to camera over game footage: power rankings, bold predictions, and reactions to trades. The second channel of Kenny Beecham, one topic a video.
9 sponsored posts in the last 90 days, in tickets, meal kits, and mattresses.
Hosted football videos from high school and college games, $10,000 one-on-one events, and tours of NFL team facilities. Nearly every upload is about football.
9 sponsored posts in the last 90 days, in sports betting, video games, and TVs.
Rapid soccer takes straight to camera, one point a clip, on the Premier League and Europe’s biggest clubs. Posts many times a day, with a jersey shop of the creator’s own.
No sponsored posts found in the last 90 days.
NBA reactions and memes, casual 1v1s, and interviews after pro games. Much of the summer’s reach came on Reels that league broadcasters own.
5 sponsored posts in the last 90 days, in insurance, telecom, and film.
Fights and special-teams plays broken down over the footage. Two of the three never appear on camera.
Frame-by-frame breakdowns of UFC fights, narrated over the fight footage: how a knockout was set up, or why a referee stepped in. The narrator never appears on camera.
No sponsored posts found in the last 90 days.
Daily breakdowns of UFC, boxing, and Muay Thai clips, told by one narrator over the fight footage. Titles promise a trick, a bad habit, or a masterclass in a few seconds of action.
No sponsored posts found in the last 90 days.
Near-daily film study of college and NFL special teams: punts, fakes, blocked kicks, and coaching calls, narrated over the broadcast. From a former college punter who now coaches special teams.
4 sponsored posts in the last 90 days, in fantasy sports, mobile plans, and sports cards.
We analyzed the 483 posts these 31 creators published on Instagram, YouTube, and TikTok in the last 30 days. Of those, 61 beat their creator’s usual views by 3× or more.
Here is how this month’s breakouts open, read from what each video says in its first seconds, or from its caption when nobody speaks.
“For many years this man was known for having the most ridiculous chin in combat sports.”
Commentators broke out this month by opening on a judgment the viewer wants to test: “This chin is a cheat code in MMA,” or “this might be the first time in NFL history that a holder should win MVP of the game.” The same creators’ usual posts open this way far less often, so the claim is what changed, not the channel.
Nansend Sports 6.1M views · 12.7× their usualMost of these breakouts come from the two film-study channels, Nansend Sports and Isaac Punts, but Dude Perfect, Deestroying, and Adika opened breakouts the same way. Each claim is one the footage then has to prove.
“All right, take a seat for a second because I don’t think you’ve seen anything this dumb in your life.”
These breakouts name a mistake in the first sentence: a leg that falls asleep mid-fight, a meltdown on special teams, a habit that gets a fighter hit. The same channels rarely open their usual posts on one.
Isaac Punts 2.6M views · 9.4× their usualAll six come from the two film-study channels, half from each, so this is how breakdowns break out rather than a pattern across sports.
“Breaking news Cristiano Ronaldo has decided to leave Portugal national team camp with immediate effect.”
These breakouts open on news: a star leaving his national team, a league back on a broadcaster, a kind of early field goal one channel has tracked for years. Four creators broke out this way, and none of their usual posts this month open on news.
Fabrizio Romano 11M views · 3.3× their usualOne of them was a sponsor’s news. Jesser’s “Last to Stop Dunking” opens by saying the NBA is back on NBC, the partner the video was made for, and it reached 6.3× the channel’s usual.
Jared Berlin: “Hitting Different Sports Balls! 🎳⚾️🥎🏈🏀⚽️🏐🏏🥍” reached 23M views, 35× their usual.
Jesser: “1 Second vs 1 Hour Basketball” reached 25M views, 16.9× their usual.
Céline Dept: “I don’t think Henry expected this.. 🤯🤯🤯” reached 84M views, 16.8× their usual.
This table shows what the sports accounts on this list do at each size on Instagram, YouTube, and TikTok. Use it to judge whether a creator’s numbers are strong for their tier.
| Tier | Followers | Median views | Engagement | Posts a week | Sponsored posts |
|---|---|---|---|---|---|
| Mid | 100K to 500K | 571K | 3.7% | 5.1 | 4% |
| Macro | 500K to 2M | 456K | 3.5% | 1.3 | 14% |
| Mega | Over 2M | 1.3M | 3.3% | 2.9 | 14% |
The figures are medians across these 31 accounts, from each account’s recent videos. “Sponsored posts” is the share of posts in the 90 days to Oct 23, 2026, that carry a paid-partnership or paid-promotion label or a stated sponsor, or are part of a brand campaign.
If you sell to people who play or watch a sport, choose the sport and the kind of video before you choose the creator.
A creator’s audience follows a sport, and often one league or one team. Basketball viewers are not a soccer creator’s, and a college football fan is not always an NFL fan. Read a creator’s last 30 posts for the sport and the level they cover: the pros, college, high school, or the street.
Each format carries a product differently. A trick shot can put it inside the shot, and a skit can make it a prop or a character’s line. Commentary carries it as a read before or after the take, and film study does the same with a voice only, since the narrator is rarely on screen.
Commentators and film-study channels talk over clips of games they did not film. Before you pay for a segment, ask how the creator handles footage rights, and whether your part can be filmed new, so a claim on the clips cannot take your paid part down with it.
Sportsbooks and fantasy apps buy a lot of sports creators’ time. Check a creator’s last 90 days for betting reads before you sign, above all if your brand is for families or teenagers.
A betting brand has limits of its own. In the UK, the CAP Code says a gambling ad must not feature a person who has a strong appeal to people under 18.
A sponsored post can show millions of views and very few likes when the brand paid to show it as an ad. Compare a creator’s sponsored posts with the usual ones, and set your expectations from the usual ones.
We identified and ranked these creators by searching hundreds of thousands of top-performing sports posts across Instagram, YouTube, and TikTok with Klint.
We rank by median views across each creator’s recent videos, so one viral post can’t lift an account up the list. Creators from any country qualify if they post in English or with no words, at least half of their recent videos are about a sport, and that median is 250,000 or more; professional athletes and betting tipsters are left out.
To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:
Find the top 31 sports influencers on Instagram, TikTok, and YouTube: trick shots, skills, skits, and commentary, no pro athletes or betting tipsters. Rank by median views across their last 30 videos or their last 90 days, whichever is lower.
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As of October 2026 the top five sports influencers by median views are Futcrunch, Céline Dept, Oliver Nordin, Fabrizio Romano, and Dude Perfect.
Dude Perfect, with 63M subscribers on YouTube. It ranks fifth by median views, at 1.8M a video.
The list ranks creators, not athletes: professional athletes whose accounts are about their own careers are left out, and so are betting tipsters. Some creators here played at a high level, like Ian Gunther, a four-time NCAA champion, and Pongfinity’s players, who have national-team backgrounds. IShowSpeed was checked too, but fewer than half of his recent videos are about sport.
Instagram, YouTube, and TikTok. A creator with accounts on several of them is listed on the one where a typical video gets the most views, and the card’s figures come from that account. X is not part of this list.
By hand, search the sport’s hashtags and the accounts that post from games and courts, then check each one’s last 30 posts for how many are about the sport and who sponsors them. A Klint search does the same in one step, for example: soccer creators with no betting sponsors and over 500,000 views a video.
Rates are not published, and they depend on four things: the reach of a creator’s usual posts, the format (a challenge built around your product costs more to make than a read), how long you can use the video, and exclusivity. A creator with a sportsbook deal may not take a second betting brand, and some brands will not sit next to one.
Yes. Any creator can ask to be taken off Klint’s lists, and the request applies to every page they would otherwise appear on.
Are you on this list and would you rather not be? Write to privacy@tryklint.ai and Klint will take you off.
