Written by David Roberts
Reviewed by Lucas Walter
Updated
The top business influencers in 2026 are Simon Squibb, Alex Hormozi, Codie Sanchez, Iman Gadzhi, and Leila Hormozi. This list ranks 18 business influencers by median views across their recent videos, not by follower count. Each one was found by searching across hundreds of thousands of top-performing posts in the business niche.
Examples of what you can ask Klint:
Join 1,000+ marketers who use Klint to find creators in their niche. Start free
All 18 are listed in rank order. Select a row to jump to the write-up.
| Rank | Creator | Followers | Median views | Engagement | Known for |
|---|---|---|---|---|---|
| 1 | Simon Squibb @simonsquibb | 6.9M | 419K | 2.1% | Funding strangers’ business ideas |
| 2 | Alex Hormozi @hormozi | 5.1M | 416K | 1.9% | Scaling advice for owners |
| 3 | Codie Sanchez @codiesanchez | 3.4M | 336K | 2.6% | Buying small businesses |
| 4 | Iman Gadzhi @ImanGadzhi | 6.2M | 274K | 3.6% | Online business models |
| 5 | Leila Hormozi @leilahormozi | 1.6M | 168K | 3% | Operating a company |
| 6 | Company Man @companyman114 | 1.8M | 166K | 4.7% | Company rise-and-fall stories |
| 7 | Rico Rixo @rico_rixo | 159K | 117K | 2.8% | A vending-machine business |
| 8 | Ștefan Valentin Mandachi @whoismandachi | 430K | 103K | 3% | Lessons from a restaurant franchise |
| 9 | Emmeworks @emmeworks | 221K | 97.5K | 3.9% | Vending machines and a rental |
| 10 | Barbara Corcoran @barbaracorcoran | 1.4M | 88.4K | 1.8% | Lessons from selling a company |
| 11 | Chris Koerner @thekoerneroffice | 1.5M | 87.5K | 0.8% | Small-business ideas |
| 12 | Nikko Montanez @nikko.montanez | 349K | 83.1K | 4.2% | Small-business idea stories |
| 13 | Kellan Henneberry @kellanhenneberry | 232K | 75.2K | 4.7% | The clipping side hustle |
| 14 | Christopher Beecham @zerodollarcoaching | 198K | 73.4K | 7.1% | Managing employees |
| 15 | Dan Martell @danmartell | 3.2M | 67.2K | 2.1% | CEO habits and delegation |
| 16 | Vusi Thembekwayo @vusithembekwayo | 2.4M | 67.1K | 5.2% | Founder stories |
| 17 | callmekevy @callmekevy | 89.6K | 60.9K | 3.6% | An Amazon affiliate side hustle |
| 18 | Carlos Ochoa @laundromatmoney | 2.1M | 52.2K | 3.2% | Owning a laundromat |
The best business influencers aren’t simply the accounts with the most followers. Instagram, TikTok, and YouTube all show videos to people based on how the video performs individually, not just based on who follows the creator. As a result, a small or midsized account can reach more people than one several times its size.
That’s why we rank business influencers by median views of their videos (the average number of people a typical video reaches). As of October 2026, the five most watched are Simon Squibb, Alex Hormozi, Codie Sanchez, Iman Gadzhi, and Leila Hormozi.
Four groups: founders who teach, owners who film their own business, side-hustle teachers, and storytellers. The number beside each name is the creator’s overall rank.
Each has built, scaled, or sold a company and posts the lessons. Most point viewers to something of their own.
Short clips from a studio or a podcast set, each built on one rule for running a company: whom to sell to, what to charge, whom to hire. Most end with an offer of a free scaling roadmap to anyone who comments a word.
No sponsored posts found in the last 90 days.
To-camera lessons on operating a company: hiring, systems, boundaries, and meetings. Many end with an offer of five free scaling frameworks.
No sponsored posts found in the last 90 days.
Founder lessons from building a restaurant franchise of more than 70 locations, on leading staff, competitors, and copycats, told to camera and in carousels. Personal posts and a few on relationships and status fill the rest.
No sponsored posts found in the last 90 days.
Short lessons and stories from building and selling a real estate brokerage, told to camera, mixed with promotions for a TV show where founders pitch investors. Home renovation and family Reels turn up between them.
2 sponsored posts in the last 90 days, in identity protection and education.
Several short clips a day, each on one habit of a chief executive: delegating, hiring, running meetings, putting AI to work in operations. Nearly every clip offers a workbook or a template in return for a comment.
No sponsored posts found in the last 90 days.
Clips on founders and on how businesses make their money, such as why shops sell some goods at a loss, often filmed on a stage or in an interview. The feed also promotes the book Underdogs.
No sponsored posts found in the last 90 days.
Laundromats, vending routes, and staff problems, shown with the money. The closest audience to an owner buying business tools.
Reels about buying, hiring for, and owning small, unglamorous businesses, told to camera or cut from interviews with well-known founders. Carousels on the same owner themes point to a workshop and a podcast.
No sponsored posts found in the last 90 days.
First-person logs from a young operator’s snack and vending-machine route: restocking smart coolers, buying machines, adding up what a restock costs. A side series follows a catering business started with a parent.
No sponsored posts found in the last 90 days.
First-person Shorts from a vending-machine route and a short-term rental: restocks, sales, and repairs before guests arrive. The small wins and the chores both make it on camera.
1 sponsored post in the last 90 days, in print-on-demand.
Blunt to-camera takes from an employer on how owners should treat staff: pay for results, give time back, stop policing the clock. Endings invite other owners to argue.
1 sponsored post in the last 90 days, in app-building software.
First-person money logs from a laundromat: what the machines took in, what the equipment cost, what a month of bills adds up to. Paid posts for a laundry-equipment maker run between them.
13 sponsored posts in the last 90 days, in laundry equipment.
Tutorials for earning outside a job. All three sell a guide, a tool, or a course of their own.
Long talking-head tutorials on online business models, agency building, and AI side hustles, with occasional days in the life of running the company. Most videos point to a free live income challenge.
No sponsored posts found in the last 90 days.
First-person Reels on clipping, a side hustle that pays people to repurpose other creators’ video clips, pitched as costing nothing to start. The posts lead to an AI clipping tool of the creator’s own.
No sponsored posts found in the last 90 days.
Step-by-step tutorials for one side hustle: Amazon affiliate links promoted with free Pinterest traffic. Screenshots of the creator’s own commissions open many of them.
No sponsored posts found in the last 90 days.
Other people’s businesses, told as stories: a stranger’s dream, a maker’s product, a company’s rise and fall.
Street encounters that start with one question to a stranger, what their dream is, and then follow the attempt to fund or build it. Cut together with the story of the founder’s own coffee brand.
3 sponsored posts in the last 90 days, in business banking and fragrance.
Narrated case studies, about twelve minutes each, on why well-known companies rose or fell, from Fazoli’s to Porsche. No face on camera: a voiceover runs over archive footage.
1 sponsored post in the last 90 days, in banking apps.
One small-business idea in each Reel, from vending and laundromats to party rentals and storage, usually led by a dollar figure. Most clips come from a podcast about business ideas.
1 sponsored post in the last 90 days, in AI software.
Voiceover clips on how one small maker turned a cheap product into a business: chocolate bars, claw clips, cheesecake cups, flip-flops. The captions lead with what the business earns.
1 sponsored post in the last 90 days, in web hosting.
We analyzed the 338 posts these 18 creators published on Instagram, TikTok, and YouTube in the last 30 days. Of those, 50 beat their creator’s usual views by 3× or more.
Here is how this month’s breakouts open, read from what each video says in its first seconds, or from its caption when nobody speaks.
“I don’t care if my employees run errands on the clock, hourly or salary.”
The video opens on a stance stated as fact: what one owner lets staff do, whom to sell to, what each money milestone takes. Across these creators it is as common in their usual posts as in their breakouts, so it is a habit of the niche more than a cause.
Christopher Beecham 1.9M views · 25.5× their usualChristopher Beecham shows what can change inside it. His usual videos open by naming what other owners get wrong; his five breakouts open on his own rule, or on a question to owners, and all of them are about staff: pay, hours, managers, a Christmas party paid for in place of raises.
For payroll, scheduling, or HR software, a creator whose rules are about staff speaks to the owners who buy it.
“So two people make $100 per hour.”
The first line puts two numbers next to each other and leaves the gap for the viewer to work out: two people at the same hourly rate, shakes bought for $26 and sold at $5 each, a $1 pot of plaster turned into a party business.
Leila Hormozi 2.7M views · 16.1× their usualHalf of these come from one account, Nikko Montanez, whose stories about other people’s small businesses often start from what the material cost. The format suits a product with a clear figure on each side: a fee saved, a margin, an hour given back.
“I’m gonna show you step by step how to make money online using a strategy that’s been working really well for me.”
The first sentence promises the viewer a method: four skills a chief executive needs, a free way to earn online, a way to turn supermarket snacks into gift bouquets from home.
callmekevy 272K views · 4.5× their usualDan Martell made two of the four, and callmekevy opens his usual tutorials the same way, so the promise is a habit of these accounts more than a trick. The breakouts promise one small, specific result and show it in under two minutes.
Kellan Henneberry: “Guess how much I owe my clippers for this month” reached 2M views, 26.9× their usual.
Nikko Montanez: “this woman built a profitable chocolate business by doing one thing differently” reached 2.1M views, 25.3× their usual.
Emmeworks: “This year so far, we’ve sold over 600 cheesesteaks out of this one vending machine right here” reached 2M views, 20.1× their usual.
This table shows what the business accounts on this list do at each size on Instagram, TikTok, and YouTube. Use it to judge whether a creator’s numbers are strong for their tier.
| Tier | Followers | Median views | Engagement | Posts a week | Sponsored posts |
|---|---|---|---|---|---|
| Mid | Under 500K | 83.1K | 3.9% | 3.3 | 2% |
| Macro | 500K to 2M | 127K | 2.4% | 5.6 | 4% |
| Mega | Over 2M | 274K | 2.6% | 4.7 | 7% |
The figures are medians across these 18 accounts, from each account’s recent videos. “Sponsored posts” is the share of posts in the 90 days to Oct 23, 2026, that carry a paid-partnership or paid-promotion label or a stated sponsor, or are part of a brand campaign.
If you sell a product such as banking, payments, software, or equipment to people who run a business, these checks matter more than the size of the account.
Most business creators run their own funnel: a free guide for anyone who comments a word, then a course, a community, or coaching. Ask where your product would sit in that funnel, and whether it would share a post with their own offer.
Side-hustle tutorials reach people who have not started yet. Founder lessons reach people who are hiring. Owner diaries reach people running one shop or one route. A business bank account, a hiring tool, and an e-commerce plan each fit one of those audiences, not all three.
Many posts in this niche open with what the creator earned. The FTC’s guidance on multi-level marketing says an earnings claim should reflect what a typical person earns, also on social media, and that “results not typical” is not enough. Read a creator’s recent captions with that test in mind.
“Comment SCALE and I’ll send you the workbook” fills a post with one-word comments. Compare a creator’s engagement on posts with and without that request before you compare creators on it.
One creator can get many times more views per video on one platform than on another. Ask for the median views of the last month on each account before you decide where the campaign runs.
We identified and ranked these creators by searching hundreds of thousands of top-performing business posts across Instagram, TikTok, and YouTube with Klint.
We rank by median views across each creator’s recent videos, so one viral post can’t lift an account up the list. Creators from any country qualify if they post in English and at least half of their recent posts are about starting, running, or growing a business.
To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:
Find the top 18 business influencers on Instagram, TikTok, and YouTube who post about building a business or side hustles, ranked by median views across their last 30 videos or their last 90 days, whichever is lower.
Klint is trusted by 1,000+ marketers for AI-native influencer marketing.
As of October 2026 the top five business influencers by median views are Simon Squibb, Alex Hormozi, Codie Sanchez, Iman Gadzhi, and Leila Hormozi.
A creator whose posts are mostly about starting, running, or growing a business, from side hustles to companies with hundreds of staff. A company executive whose posts mainly advertise their own company is not counted here, and neither is a creator whose main subject is investing, real estate, or selling to other businesses.
Instagram, TikTok, and YouTube, with 11 creators listed under Instagram, 4 under TikTok, and 3 under YouTube. Someone who posts on two or three of them is listed under the account whose recent videos draw the most viewers.
Search Instagram and TikTok for the problems your product solves, such as a first hire, pricing, or a slow month, and note the creators whose answers your customers save and share. With Klint the same search is one request, for example: owners on TikTok who film their own laundromat or vending route, under 500K followers.
It depends on the platform, the size of the audience, and how much of the video is about your product: a mention inside a lesson costs less than a whole video. Most creators here also sell their own course, coaching, or guide, so expect them to ask how your product will sit next to their own offer.
All three were measured, and fewer than half of their recent posts are about building a business. Gary Vaynerchuk’s are mostly motivation, Steven Bartlett’s podcast clips are mostly health, psychology, and current events, and Grant Cardone’s are mostly real estate and personal money.
Yes. Any creator can ask to be taken off Klint’s lists, and the request applies to every page they would otherwise appear on.
Are you on this list and would you rather not be? Write to privacy@tryklint.ai and Klint will take you off.
