The top finance influencers in 2026 are Mark Tilbury, Patrick Boyle, Caleb Hammer, Dave Ramsey and Brian Kim. This list ranks 33 finance influencers by median views across their recent posts, not by follower count. Each one was found by searching across hundreds of thousands of top performing posts in the finance niche.
Show me the top finance influencers this month
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Show me the top finance influencers this month Returns 33 finance creators, ranked by median views.
Finance creators with a stated qualification Returns 9 state a credential or a finance job, a CPA, a former adviser, ex-bankers.
Debt and budgeting creators for a money app Returns 5 debt and budgeting creators, call-ins, audits, street interviews.
Which finance creators ran ads for financial products? Returns 7 ran ads for financial products, in the last 90 days.
Which hooks are working in finance right now? Returns 3 hook patterns, across 49 breakout posts.
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Key takeaways
9 of the 33 state a qualification or a job in finance, past or present, from investment banking to running a fund. Only 2 name a license: a CPA, and a former adviser who held the Series 7 and 66.
Financial companies paid for 12 of the 50 sponsored posts we counted, and 6 of those 12 were for crypto products. The rest sold news subscriptions, data-privacy services, software, and other consumer products.
YouTube leads with 14 of the 33, then Instagram (10), X (5), and TikTok (4). The 5 on X post charts and market commentary, and 3 of them post more than once a day.
The list at a glance
All 33, in rank order. Select a row to jump to the write-up.
The best finance influencers aren’t simply the accounts with the most followers. YouTube, Instagram, X and TikTok all show posts to people based on how the post performs individually, not just based on who follows the creator. As a result, a small or mid-sized account can reach more people than one several times its size.
That’s why we rank finance influencers by median views of their posts (average number of people a typical post reaches). As of October 2026, the five most-watched are Mark Tilbury, Patrick Boyle, Caleb Hammer, Dave Ramsey and Brian Kim.
The kinds of finance creator
Finance YouTubers: Long explainers and Shorts on markets, the economy, and investing, often a new video every few days.
Investing creators: Index funds, ETFs, stock picks, and retirement accounts, taught for beginners or followed position by position.
Budgeting and debt creators: Call-in shows, audits of a guest’s spending, and plans for getting out of debt.
Real estate creators: Housing-market data, mortgage rates, and the cost of buying a home, city by city.
Crypto creators: Bitcoin, other coins, and crypto trading, covered day by day.
The 33 finance influencers to know
Grouped by the kind of money they talk about, which is also the kind of financial product each group suits. The number beside each name is the creator’s overall rank.
Markets, rates and the economy
Explainers on interest rates, debt, the dollar, and stocks. A fit for trading apps and research tools.
Long, deadpan explainers on markets, bond blowups, and finance scandals, built on charts and slides. Presented by a hedge fund manager and former investment banker who also teaches.
Subscribers
1.4M
Median views
1.5M
Engagement
3%
Posts a week
1.2
5 sponsored posts in the last 90 days, in news apps, travel eSIMs, note-taking devices, VPNs and health apps.
To-camera briefings on the day’s economic news: inflation, jobs, the Fed, Social Security, and tax changes, usually over a chart. The channel, ClearValue Tax, is presented by a CPA.
Subscribers
2.9M
Median views
371K
Engagement
2.8%
Posts a week
2.3
1 sponsored post in the last 90 days, in investment crowdfunding.
Twenty-minute monologues on the dollar, gold, bonds, and what the channel calls a coming monetary reset. A former investment banker who says the channel takes no sponsors.
Talks to camera about the economy, the Fed, housing, and building wealth, on The Minority Mindset Show. Several uploads a week, each led by a short headline title.
Subscribers
2.5M
Median views
271K
Engagement
1.6%
Posts a week
2.8
8 sponsored posts in the last 90 days, in data-privacy services, cashback apps, web hosting, budgeting apps and travel.
Animated explainers on the Money & Macro channel, voiced by an economist: land tax, rent control, government borrowing, and why some countries grew rich. Each opens on one puzzle.
Subscribers
678K
Median views
230K
Engagement
4%
Posts a week
0.2
5 sponsored posts in the last 90 days, in news subscriptions.
A married couple’s Q&A: one asks a quick question about markets, taxes, or the news, and the other answers to camera over a chart. Short, plain, and filmed at home.
Followers
2.1M
Median views
117K
Engagement
4.7%
Posts a week
3.3
2 sponsored posts in the last 90 days, in data-privacy services and AI note-taking apps.
Talks to camera about the Fed, debt, capital flows, and where gold and Bitcoin fit, in two long videos a week. Eight of the last 30 uploads are mainly about Bitcoin.
Subscribers
835K
Median views
107K
Engagement
2.6%
Posts a week
1.2
2 sponsored posts in the last 90 days, in gold mining stocks and crypto custody.
Talks to camera over news headlines and charts about markets, AI stocks, UK borrowing, housing, and tax. A Welsh founder of a start-up, filming from Switzerland.
Rapid Shorts and longer videos on government debt, the dollar, and the economy, filmed straight to camera with news-style titles. The long videos draw many times the views of the Shorts.
Subscribers
3.4M
Median views
62.3K
Engagement
2.8%
Posts a week
11.9
1 sponsored post in the last 90 days, in news apps.
Investing for beginners and stock pickers
Index funds, ETFs, retirement accounts, and stock picks, explained to camera. A fit for brokerages and investing apps.
UK personal finance to camera: index funds, ISAs and pensions, tax, salaries, and house prices. The presenter says the advice comes from years of work in investing, debt, and tax.
Subscribers
420K
Median views
220K
Engagement
2.3%
Posts a week
0.7
2 sponsored posts in the last 90 days, in data-privacy services and presentation software.
Market updates and list videos on stocks, ETF portfolios, and retirement taxes, filmed to camera on Investing Simplified. Presented by a finance professor with an MBA.
Subscribers
478K
Median views
133K
Engagement
1.9%
Posts a week
2.1
7 sponsored posts in the last 90 days, in crypto investment products, supplements and travel eSIMs.
Daily stock picks, buy alerts, and portfolio updates on growth stocks, filmed to camera on the Financial Education channel. The tone is fast and personal, with the creator’s own positions shown.
Explainers on saving, investing, and what money buys at each stage, often with props on a desk and quick cuts. A former financial adviser who held the Series 7 and 66 licenses.
Subscribers
2.1M
Median views
125K
Engagement
1.7%
Posts a week
4
3 sponsored posts in the last 90 days, in streaming, food delivery and home energy.
Fast Shorts as The Finance Engineer on index funds, bank accounts, and what to do with each paycheck, often with labelled jars on a table. Presented by a former engineer at a big tech company.
UK investing to camera: index funds, ISAs, portfolio updates, and what a market fall means for a long-term investor. The presenter says he has invested for 15 years.
Plain explainers on index funds and retirement as Personal Finance Club, mostly as carousels, with a few Reels a month. The creator says he retired at 36 and co-founded a firm that matches people with financial planners.
Followers
696K
Median views
52.4K
Engagement
1.6%
Posts a week
1.2
No sponsored posts found in the last 90 days.
Debt, budgets and the money audit
Call-ins, audits, and street interviews about debt and spending. A fit for budgeting apps and debt products.
Clips from a call-in audit show where a guest reads out their debts and spending line by line. The host reacts at the table, often bluntly, and ends on a budget.
Clips from a long-running call-in radio show on getting out of debt, money in marriage, and saving. The account carries the host’s name and is run by his company.
Direct-to-camera lessons for young men on saving a first $10,000, Roth IRAs, high-yield savings, and credit, mixed with posts on manners. Many end by pointing to the creator’s paid coaching.
Street interviews that ask strangers about their car payments, debt, and net worth, plus straight-to-camera money tips. A co-host of a call-in money show and the author of a book on getting out of debt.
Clips of couples talking through their money with a host, from a podcast on money and relationships: lifestyle creep, spending, and plans. The host also wrote a bestselling money book.
Followers
985K
Median views
53.4K
Engagement
0.8%
Posts a week
4.7
No sponsored posts found in the last 90 days.
Everyday money: pay, cards and spending
Salaries, credit cards, savings, and the cost of living. A fit for banks and card issuers.
Short, high-production money stories filmed like sketches: banks, billionaires, gold, and tax. Each one ends on a plain lesson about how money works, told to camera.
Talks to camera as Your Finance Brother about life in investment banking: the hours, the interviews, the suits, and Excel. Mixed with takes on who pays for whose lifestyle.
Followers
422K
Median views
285K
Engagement
1.5%
Posts a week
6.5
2 sponsored posts in the last 90 days, in business payments and food.
Quick money lessons filmed on the street and at home, as Your Rich BFF: credit card interest, saving, and paying less. Many Reels point to the creator’s own money app.
Followers
4.1M
Median views
236K
Engagement
2.4%
Posts a week
4.4
3 sponsored posts in the last 90 days, in personal care and banking.
Fast talking-to-camera Reels as Mrs. Dow Jones on savings rates, taxes, spending, and prenups, often filmed on the go. Pop culture is the way in to each money point.
Followers
1.4M
Median views
196K
Engagement
2.4%
Posts a week
3
1 sponsored post in the last 90 days, in software.
Lo-fi Reels on finding a well-paid job that leaves time for life, salary transparency, and a plan to retire in the creator’s 30s. Money posts sit beside everyday life in two cities.
Followers
177K
Median views
188K
Engagement
2.7%
Posts a week
1.2
2 sponsored posts in the last 90 days, in software and personal care.
Reels as Her First $100K on saving, debt, and investing for women, and on how money and gender meet at work. Often filmed at events and on stage, with strong opinions in the caption.
Followers
2.3M
Median views
88.9K
Engagement
2%
Posts a week
5.8
4 sponsored posts in the last 90 days, in hotels, stock exchanges and software.
Clips from a long-running money channel cut for Instagram: credit card rankings, the cost of living in big cities, and calls on the housing market. Filmed to camera in a studio.
Followers
494K
Median views
81.3K
Engagement
1.5%
Posts a week
0
2 sponsored posts in the last 90 days, in social apps and data-privacy services.
Market commentary on X
Charts, earnings, and housing data, posted through the trading day. A fit for brokers and data products.
Several posts a day on X about the stock market, earnings, and big tech, often with a chart or a clip. Posts follow the creator’s own positions as the market moves.
Bullish calls on single stocks and the S&P 500 on X, built on market-sentiment rules and long lists of tickers. The account sells the trader’s own trade signals and a paid group.
Dense weekly recaps on X of oil, bond yields, chip stocks, and the Fed, from the founder of an investment firm. Each post says it is for information only and never investment advice.
Housing-market posts on X, city by city: supply, price cuts, mortgage demand, and buyers leaving, each opening on one statistic. The figures come from the creator’s own housing-data company.
One statistic and one chart per post on X, about inflation, debt, housing, and stock returns, several times a day. The chief market strategist at a wealth manager, with a weekly charts round-up.
Followers
873K
Median views
57.9K
Engagement
0.9%
Posts a week
20.5
No sponsored posts found in the last 90 days.
What’s working in finance content this month
We analyzed the 650 posts these 33 creators published on YouTube, Instagram, X and TikTok in the last 30 days. Of those, 49 beat their creator’s usual views by 3× or more.
Here are the hooks that are working, read from each post’s caption, title, or on-screen text.
1. The big call (33% of breakout posts)
“Trump Just Started The Debt Spiral”
16 of the 49 breakouts state a claim as fact in the title or the first line, and many of them are calls about the economy: a debt spiral, a reset of the dollar, a trap in the stock market. 6 of the 16 come from one YouTube channel, whose long video on government debt reached 38 times its usual views.
The people these videos gather are worried about the economy and looking for what to do next. A sponsored segment inside a forecast sits next to a claim your company did not make, so read the script around the slot as well as the slot itself.
2. The figure first (18% of breakout posts)
“US home sellers are now estimated to outnumber homebuyers by over 560k (58%), the largest gap on record with data going back to 2013.”
Nine breakouts put a figure in the first line: a loan at 900% interest, $140K as the new poor, a record gap between home sellers and buyers. On X the figure sits on top of a chart, and the chart is the whole post.
The figure does the work that a face and a thumbnail do elsewhere. A product with a number of its own, such as a rate or a fee, suits this opening, as long as your compliance team has approved the number first.
3. The question viewers already ask (16% of breakout posts)
“Are the Trump accounts safe? What are they? What does it have to do with the Dell family?”
Eight breakouts open with a question in the title or the caption that the viewer is already asking: is this a bad time to buy a house, why haven’t stocks crashed, what are these new accounts. Two come from a couple’s account where one asks and the other answers.
The answer is the content, so the creator’s credibility carries the post. A brand whose product answers a common question, such as how a new kind of account works, can sponsor the answer instead of interrupting it.
This month’s 3 biggest breakout posts
Jeremy Schneider: “I’ve been getting a lot of questions about whether YOU can do this, and YES, you can!” reached 721K views, 13.7× their usual.
George Kamel: “Alright healthcare workers, let’s talk discounts…” reached 872K views, 10.6× their usual.
Humphrey Yang: “Selling my Diet Coke Silver Bar 👀” reached 1.3M views, 10× their usual.
Finance benchmarks by account size
What the finance accounts on this list do at each size on YouTube, Instagram, X and TikTok. Use it to judge whether a creator’s numbers are strong for their tier.
Tier
Followers
Median views
Engagement
Posts a week
Sponsored posts
Mid
100K to 500K
81.3K
1.5%
2.1
3%
Macro
500K to 2M
129K
2.4%
2.1
3%
Mega
Over 2M
236K
2.5%
4
5%
Medians across these 33 accounts, from each account’s recent posts. “Sponsored posts” is the share of posts in the 90 days to Oct 19, 2026 that carry a paid-partnership or paid-promotion label or a stated sponsor, or are part of a brand campaign.
How to choose a finance creator
If you market a bank, a brokerage, a card, or a money app, you need a creator whose audience fits the product and whose posts your compliance team can approve.
1. Check every title before you use it
Some creators state a license or a qualification, and many state none. A title in your brief becomes a claim your company makes, so confirm it before it goes in an ad.
California’s financial regulator tells consumers to check a finfluencer’s license status before they trust the advice. Run the same check before you call a creator an adviser.
Look for promised returns, stock calls stated as certain, and paid trading signals. One old post can matter more to your legal team than a month of good ones.
3. Pick the show that fits the product
A call-in audit shows a budget being fixed on camera, which suits a budgeting app or a debt product. A stock-pick video suits a brokerage, and a chart on X reaches people who already trade.
4. List the products they run themselves
Most creators here run a product too: a course, a paid group, an app, a book, or a newsletter. A creator with a budgeting app will not promote yours, and a paid trading group changes how a broker’s ad reads beside it.
Ask for the brands they have worked with in the last year too, and check for a competitor or a category your company would not want to stand next to.
How we built this finance influencer list
We identified and ranked these creators by searching hundreds of thousands of top performing finance posts across YouTube, Instagram, X and TikTok with Klint.
We rank by median views across each creator’s recent posts, so one viral post can’t lift an account up the list. Creators from any country qualify if they post in English and money is the main subject of their posts; accounts that post mostly about crypto are not included.
To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:
Prompt
Find the top 33 finance influencers on YouTube, Instagram, X and TikTok who post in English about money. Rank them by median views across their last 30 posts or their last 90 days, whichever is lower, and show followers, engagement, and sponsors.Find the top 33 finance influencers on YouTube, Instagram, X and TikTok who post in English about money. Rank them by median views across their last 30 posts or their last 90 days, whichever is lower, and show followers, engagement, and sponsors.
Klint is trusted by 1,000+ marketers for AI-native influencer marketing.
Questions about finance influencers
Who are the top finance influencers right now?
As of October 2026 the top five finance influencers by median views are Mark Tilbury, Patrick Boyle, Caleb Hammer, Dave Ramsey and Brian Kim.
Who are the top 5 finance YouTubers?
Mark Tilbury leads the YouTube channels with about 2.4M views on a typical video, followed by Patrick Boyle, Brian Kim, Felix Prehn and Jaspreet Singh.
Who are the top finance influencers on Instagram?
The 10 who reach the most people on Instagram are, in rank order, Dave Ramsey, Jonathan Tristan, Vivian Tu, Haley Sacks, Jane, Tori Dunlap, George Kamel, Graham Stephan, Ramit Sethi and Jeremy Schneider.
Which platforms does this list cover?
YouTube, Instagram, X and TikTok. Each creator appears once, on the platform where their posts reach the most people: 14 on YouTube, 10 on Instagram, 5 on X and 4 on TikTok.
How do I find finance influencers for my brand?
By hand, search each platform for the terms your customers use, such as "high-yield savings" or "Roth IRA", and note who explains them clearly and often. With Klint you describe the creator you need, for example "UK investing creators on YouTube who post every week", and get a ranked list.
How much do finance influencers charge?
Prices follow the platform and the format, and in finance they also follow the review: a sponsored segment inside a long YouTube video is priced differently from a single Reel, and a script that compliance must approve takes longer to agree. Many finance creators also earn from referral links to brokers and apps, so a referral deal is one way to start.
Can a creator ask to be removed?
Yes. Any creator can ask to be taken off Klint’s lists, and the request applies to every page they would otherwise appear on.
David Roberts is the co-founder and CEO of Klint. He previously founded a consumer tax software company and grew it to more than a million users. He now builds AI-native marketing systems and writes about what’s working on social media for more than 50,000 followers across X, LinkedIn, and Instagram.
Lucas Walter is the co-founder and CTO of Klint. He has spent a decade building large-scale distributed software, including as CTO of a consumer tax software company that served more than a million users. He now applies that experience to AI, building the systems behind AI-native marketing.