Written by David Roberts
Reviewed by Lucas Walter
Updated
The top British YouTubers in 2026 are Mat Armstrong, Mrwhosetheboss, BeardMeatsFood, Sidemen, and KSI. This list ranks 35 British YouTubers by median views across their recent videos, not by subscriber count. Each one was found by searching across hundreds of thousands of top-performing videos from the United Kingdom.
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All 35 are listed in rank order. Select a row to jump to the write-up.
| Rank | Creator | Subscribers | Median views | Engagement | Known for |
|---|---|---|---|---|---|
| 1 | Mat Armstrong @MatArmstrongbmx | 7.9M | 11M | 3.1% | Supercar and yacht rebuilds |
| 2 | Mrwhosetheboss @Mrwhosetheboss | 23M | 8.1M | 2.1% | Phone and gadget reviews |
| 3 | BeardMeatsFood @Beardmeatsfood | 6.9M | 6.5M | 2.2% | Food challenges |
| 4 | Sidemen @Sidemen | 23M | 5.2M | 2.4% | Sunday group challenges |
| 5 | KSI @KSI | 19M | 3.5M | 1.4% | Challenges with guests |
| 6 | Mark Tilbury @marktilbury | 9.3M | 2.3M | 2.3% | Money explainers and sketches |
| 7 | Mark McCann @MarkMcCann64 | 1.1M | 2M | 3% | Supercar ownership |
| 8 | The Spiffing Brit @thespiffingbrit | 4.5M | 1.6M | 3.1% | Strategy game exploits |
| 9 | Tom Scott @TomScottGo | 6.7M | 1.3M | 3.3% | Places and things you never knew |
| 10 | Grian @Grian | 8.9M | 1.3M | 5.3% | Minecraft builds |
| 11 | Max Fosh @MaxFosh | 5.2M | 1.2M | 3.7% | Deadpan pranks and stunts |
| 12 | Steve Mould @SteveMould | 3.6M | 1.2M | 2.8% | Science demos |
| 13 | JOLLY @jolly | 5.5M | 1.2M | 3.1% | Brits trying food |
| 14 | LDShadowLady @ldshadowlady | 7.6M | 1M | 4.7% | Minecraft series |
| 15 | MollyMae @mollymae9879 | 2.1M | 975K | 1.7% | Weekly home and life vlogs |
| 16 | Wisp @wisp | 5.9M | 802K | 1.6% | Minecraft challenges |
| 17 | SB737 @SB737 | 4.9M | 789K | 3% | Hardcore Minecraft |
| 18 | Daz Games @dazgames | 9.6M | 750K | 3.9% | Reaction videos and horror games |
| 19 | The Hoof GP @TheHoofGP | 2.9M | 617K | 3% | Cattle hoof trimming |
| 20 | Gary Eats @GaryEats | 543K | 602K | 2.5% | Honest restaurant reviews |
| 21 | SmallishBeans @SmallishBeans | 4M | 561K | 7% | Hermitcraft episodes |
| 22 | Autoalex @AutoalexCars | 815K | 543K | 3% | Cheap supercar rescues |
| 23 | GeoWizard @GeoWizard | 1.5M | 531K | 3.4% | Geography missions |
| 24 | Deji @Deji | 13M | 473K | 1.8% | Food tests and pranks |
| 25 | Amelia Dimoldenberg @AmeliaDimoldenberg | 3.5M | 440K | 2.6% | Chicken Shop Date |
| 26 | Jack Edwards @jack_edwards | 1.7M | 430K | 4.2% | Books, from celebrity interviews |
| 27 | TBJZL @TBJZL | 5.1M | 413K | 2.8% | Food, football, and Sidemen friends |
| 28 | ShxtsnGigs @ShtsNGigsPodcast | 2.3M | 369K | 4.4% | Podcast clips about dating |
| 29 | Jamie Shawyer @LdnMovements | 1.5M | 344K | 1.8% | Street football and futsal |
| 30 | AngryGinge @angryginge13 | 1.1M | 340K | 1.7% | Sunday-league football and game shows |
| 31 | Hannah Ricketts @HannahRicketts | 525K | 315K | 4.5% | Luxury and rip-off tests in London |
| 32 | Ben Nuttall @bnfreestyle | 4.6M | 298K | 0.4% | Football freestyle Shorts |
| 33 | Yiannimize @yiannimize | 2.3M | 277K | 2% | Supercar buys and builds |
| 34 | DanTDM @DanTDM | 29M | 239K | 3.9% | Let’s plays of new games |
| 35 | Jonny Smith @TheLateBrakeShow | 808K | 222K | 3.1% | Barn finds and project cars |
The best YouTubers in the UK aren’t simply the channels with the most subscribers. YouTube shows videos to people based on how the video performs individually, not just based on who subscribes to the channel. As a result, a small or mid-sized channel can reach more people than one several times its size.
That’s why we rank British YouTubers by median views of their videos (the average number of people a typical video reaches). As of October 2026, the five most watched are Mat Armstrong, Mrwhosetheboss, BeardMeatsFood, Sidemen, and KSI.
Nine groups, by what each channel uploads: from the Sidemen and their friends to Minecraft, cars, and food. The number beside each name is the creator’s overall rank.
The group’s Sunday channel, two members’ own channels, and two friends who film with them most.
Seven friends in an hour-long challenge every Sunday: hide-and-seek, cheap against expensive, last to leave. Shorts cut single challenges from the same shoots.
3 sponsored videos in the last 90 days, in AI tools, cruises, and travel apps.
Quick challenge and reaction formats with rotating guests: guess-the-thing games, make-us-laugh rounds, and stunt Shorts. Uploads every Saturday, plus a Tuesday every other week.
No sponsored videos found in the last 90 days.
Cheap-against-expensive food tests, street pranks, and episodes with guest creators and family. Filmed at home, in restaurants, and on trips to France and the US.
No sponsored videos found in the last 90 days.
Restaurant tours, football quizzes, and gym vlogs, often with the other Sidemen as the cast. Shorts are podcast clips and prank moments.
3 sponsored videos in the last 90 days, in fragrance and gym equipment.
A scripted series about running a Sunday-league football team, and studio game shows with other creators. KSI, Morgz, and Specs are regular guests.
4 sponsored videos in the last 90 days, in banking apps and shopping apps.
Ideas that take weeks to film: a prank on strangers, or a walk across the country with one strict rule.
Big-budget pranks and stunts told with a straight face, from fooling Hollywood to serving roadkill to food influencers. Filmed around the UK and on trips abroad.
4 sponsored videos in the last 90 days, in shopping apps, AI tools, and money apps.
Geography missions on foot: straight lines across countries, map games, and a walk from home paid for only with coins found on the ground. Filmed outdoors around the UK.
No sponsored videos found in the last 90 days.
Freestyle tricks with forfeits and full futsal matches, each match cut into a Short as well.
LDN Movements: futsal matches with a club of the same name, and skill challenges with professional footballers. Each match film is cut into a Short.
1 sponsored video in the last 90 days, in rewards apps.
Freestyle football Shorts of 15 to 40 seconds: control drills with forfeits, guess-the-goal quizzes, and name-the-player games. Filmed on outdoor pitches and indoor courts.
2 sponsored videos in the last 90 days, in trading cards.
Shared servers, numbered series, and one-twist challenges. Long episodes, with almost no Shorts.
Weekly Hermitcraft episodes: large Minecraft builds, pranks, and mini-games on a server shared with other creators. All game footage with a voice-over.
2 sponsored videos in the last 90 days, in video games.
Two numbered Minecraft series: a modded multiplayer server and a single-player world of themed builds. Gameplay with running commentary, and no Shorts.
No sponsored videos found in the last 90 days.
One Minecraft challenge a video, each built on a single twist: random drops, changed physics, strange terrain. Friends join some of the hunts.
No sponsored videos found in the last 90 days.
Hardcore Minecraft and episodes from the Lifesteal server, where players fight to take each other’s hearts. Narrated long videos of base-building and battles.
No sponsored videos found in the last 90 days.
Numbered Hermitcraft episodes about mega-builds, pranks, and running up debts on the server. Game footage and voice-over, with the odd one-off Minecraft challenge.
No sponsored videos found in the last 90 days.
Strategy-game exploits, horror games, reactions to viral clips, and long let’s plays of new releases.
Breaks the rules or the economy of a strategy game or an RPG, then plays it straight-faced as a tea-drinking Brit. Long gameplay videos made with a small team of editors.
4 sponsored videos in the last 90 days, in energy drinks, video games, and creator software.
“Daz Watches” reactions to viral clips of people doing reckless things, plus horror and simulator games. Webcam over the footage, laughing along.
13 sponsored videos in the last 90 days, in energy drinks, video games, and shopping apps.
Long let’s plays of one new release at a time, cut into numbered parts, with face camera and commentary. Minecraft, Marvel games, and the odd Short.
No sponsored videos found in the last 90 days.
One subject a video: two phones side by side, a homemade rig, a cow’s hoof, an actor’s reading list.
Studio reviews and side-by-side tests of new phones, gadgets, and AI tools, built around a clear verdict. Half the uploads are Shorts cut from the same shoots.
12 sponsored videos in the last 90 days, in phone accessories, VPNs, and consumer tech.
Money explainers to camera and scripted “millionaire” sketches about prices, banks, and side hustles. Mostly Shorts, with the odd long investing guide.
No sponsored videos found in the last 90 days.
Ten-to-twenty-minute films shot on location at British factories, museums, and attractions, each built around one surprising fact. Scripted and presented to camera, with a small crew.
8 sponsored videos in the last 90 days, in VPNs, online courses, and careers advice.
Physics and engineering demos built around a homemade rig and an effect that seems wrong until it is explained. Shorts cut each experiment down to the moment of surprise.
4 sponsored videos in the last 90 days, in online courses, science kits, and graduate jobs.
A hoof trimmer at work on dairy farms: lame cows, abscesses, and overgrown hooves, filmed close up from the first cut to the finished foot. Real cases, one a video.
No sponsored videos found in the last 90 days.
Calls the channel “youtube’s resident librarian”: asks actors on press tours for their favourite books and turns each answer into a Short. Also reading lists and book hauls.
1 sponsored video in the last 90 days, in website builders.
Long films about one car at a time: the wreck, the fix, and the bill at the end.
Buys wrecked supercars, and now a broken yacht, and rebuilds them in a workshop with a rotating crew of specialists. Long documentary episodes of 35 to 70 minutes, each ending with the finished car on the road.
1 sponsored video in the last 90 days, in nutrition drinks.
Owns, repairs, and drives hypercars such as a Bugatti Veyron and a McLaren P1, with the repair bills shown. Long episodes filmed in workshops, dealerships, and at car shows.
5 sponsored videos in the last 90 days, in vehicle history checks and data protection.
Buys cheap, broken Porsches, Rolls-Royces, and G-Wagons, fixes them, and takes them on road trips. Long build films with a small crew of mechanics and friends.
13 sponsored videos in the last 90 days, in energy drinks, meal kits, and mobile data.
Buys and customises supercars, from a new Lamborghini to an old BMW build, after closing a well-known car-wrapping business. Long videos with friends from the car world.
2 sponsored videos in the last 90 days, in travel and car sales.
The Late Brake Show: barn finds, garage tours, and project-car builds, from classic V8s to electric cars. Filmed at workshops, farms, and shows around the UK with owners and specialists.
6 sponsored videos in the last 90 days, in car care, car-finance claims, and garage flooring.
Giant meals against the clock, honest restaurant scores, and Brits trying a dish for the first time.
One restaurant, one giant meal, and a time limit, filmed at the table in a single take. Mostly UK cafés and diners, with regular eating trips abroad.
No sponsored videos found in the last 90 days.
Josh and Ollie hand British grandparents, school pupils, and celebrity guests a dish they have never tried, often American comfort food. Long episodes, then Shorts cut from each one.
14 sponsored videos in the last 90 days, in food delivery, VPNs, and apps.
One-take restaurant reviews: orders, eats, and scores the food to camera, from chippies and chains to steakhouses. “NO PAID REVIEWS,” says the channel.
1 sponsored video in the last 90 days, in travel eSIMs.
Weekly life vlogs, a chicken-shop dating show, a podcast cut into Shorts, and London tested for value.
Weekly “spend a week with me” vlogs filmed at home, in the car, and on trips: work, pregnancy, and life with a new baby. Chatty long vlogs, never Shorts.
2 sponsored videos in the last 90 days, in haircare and skincare devices.
Chicken Shop Date: deadpan, awkward interviews with famous guests across a chicken-shop table. Also an F1 series of passenger rides with drivers, and Shorts clipped from both.
8 sponsored videos in the last 90 days, in motor racing and fashion.
A weekly podcast hosted by two best friends, James and Fuhad, about icks, dating, and posts from X. Each episode is cut into dozens of one-punchline Shorts.
6 sponsored videos in the last 90 days, in men’s grooming.
Half-hour reviews of London shops, hotels, restaurants, and attractions, each priced up to see whether it is worth the money. Filmed on foot, one outing a video.
14 sponsored videos in the last 90 days, in VPNs, travel eSIMs, and supplements.
We analysed the 248 videos these 35 creators published on YouTube in the last 30 days. Of those, 16 beat their creator’s usual views by 3× or more.
Here is how this month’s breakouts open, read from what each video says in its first seconds, or from its caption when nobody speaks.
“Funny nicknames that women have given their guys that they’re dating/talking to.”
Four breakouts, each from a different channel, open by saying what the video is: the topic, the show, the restaurant, or the order on the table. ShxtsnGigs reads out the segment, AngryGinge opens like a game-show host, Gary Eats opens outside a barbecue restaurant in Austin, and Mark Tilbury opens on a McDonald’s order from 1990.
ShxtsnGigs 1.5M views · 4× their usualMost AngryGinge videos open with the same greeting to the audience, so the first line did not change. The format did: each team sends three YouTubers to pitch silly products to real people, and the other team feeds them lines through a hidden earpiece. KSI is the guest.
“Which AI can guess exactly how many jelly beans are in this jar?”
The first sentence states the plan: AI chatbots guessing the jelly beans in a jar, every Sidemen member’s favourite London restaurant in one video, or cash paid into a bank one day and asked for back the next.
Mrwhosetheboss 39M views · 4.9× their usualMrwhosetheboss usually opens with a verdict on a phone; this time the video opened with a test that viewers could guess along with. Mark Tilbury’s usual Shorts open on a plan too, such as a supercar at every budget. In the breakout, the money at risk was Mark Tilbury’s own.
“So, do you have a type?”
Five breakouts start halfway through a conversation, with no introduction: a question across a chicken-shop table, or a grandparent’s first reaction to biscuits and gravy.
Amelia Dimoldenberg 2.9M views · 6.5× their usualThree of the five are JOLLY’s, and JOLLY’s usual uploads open the same way. What changed was the cast: two of the three put British grandparents in front of Southern food for the first time.
AngryGinge: “Impractical Jokers: YouTuber Edition (Ft. KSI)” reached 2.6M views, 7.8× their usual.
Jamie Shawyer: “3 Shot Football Penalty Challenge 🎯” reached 2.6M views, 7.4× their usual.
TBJZL: “TRYING EVERY SIDEMEN'S FAVOURITE RESTAURANT” reached 3M views, 7.3× their usual.
This table shows what the British channels on this list do at each size on YouTube. Use it to judge whether a creator’s numbers are strong for their tier.
| Tier | Subscribers | Median views | Engagement | Videos a week | Sponsored videos |
|---|---|---|---|---|---|
| Macro | 500K to 2M | 430K | 3% | 0.9 | 29% |
| Mega | 2M to 10M | 975K | 3% | 1.2 | 15% |
| Mega | Over 10M | 3.5M | 2.1% | 1.2 | 15% |
The figures are medians across these 35 channels, from each channel’s recent videos. “Sponsored videos” is the share of videos in the 90 days to 25 Oct 2026 that carry a paid-promotion label or a stated sponsor, or are part of a brand campaign.
If you need a British YouTuber for a UK campaign and have not chosen a topic yet, these checks matter more than the subscriber count.
Some of the most-watched channels here upload six long videos in three months. A slot in one of them reaches a lot of people, but you wait for it, and one late upload moves your whole campaign. Ask for the upload plan for your dates before you agree to anything.
A long video gives you a spoken segment and a link in the description. A Short is over in under a minute, and many Shorts here have no description at all. If you need clicks, ask for a long video, and ask whether a Short cut from it is part of the same fee.
A British channel does not always have a British audience. Tech reviews are watched worldwide, and some food channels make their biggest videos in the US. YouTube Studio shows each channel’s top countries, so ask for that screen before you pay for UK reach.
The ASA’s guide for influencers, written with the CMA, sets out when a video counts as an ad and how to label it. YouTube also asks creators to select the paid-promotion box in the video details. Several channels here named a sponsor in the title or description without selecting it, so put both in the contract.
A Minecraft series and a money explainer can have very different audiences. For anything with age rules, such as alcohol or betting, ask the creator for the age breakdown in YouTube Analytics first.
We identified and ranked these creators by searching hundreds of thousands of top-performing videos on YouTube from the United Kingdom with Klint.
We rank by median views across each channel’s recent videos, long videos and Shorts together, so one viral video can’t lift a channel up the list. Creators qualify when they are British, live in the UK, and reach 200K people or more with a typical video.
To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:
Find the top 35 British YouTubers based in the UK, ranked by median views across their last 30 videos or their last 90 days, whichever is lower, long videos and Shorts together. Show subscribers, engagement, and each one’s best recent video.
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As of October 2026 the top five British YouTubers by median views are Mat Armstrong, Mrwhosetheboss, BeardMeatsFood, Sidemen, and KSI.
By subscribers, DanTDM is the biggest channel on this list, with 29M, but ranks 34th of 35 by views a video. For reach, Mat Armstrong leads: 11M views is the middle of the channel’s recent uploads.
Each uploaded fewer than six videos to their main channel in the 90 days to 25 October 2026: Beta Squad three, Niko Omilana one, and Chunkz three. The list needs six, so that every channel ranks on what it posts now. Mumbo Jumbo moved to France in July 2026, so the channel is no longer based in the UK.
By hand, search YouTube for your topic, open the channels that keep coming up, and check each About page for a UK base and a business email. In Klint you can ask for the list in one line, for example “British car YouTubers with over 200K views a video and no sponsor in the last 90 days”.
It depends on the deal more than the channel: a mention inside a video or a whole video about your product, a long video or a Short, how long you can reuse the clip in your own ads, and whether the creator has to turn down rival brands. Many of these channels give a management or agency email for brand deals, and that is where a quote starts.
Yes. Any creator can ask to be taken off Klint’s lists, and the request applies to every page they would otherwise appear on.
Are you on this list and would you rather not be? Write to privacy@tryklint.ai and Klint will take you off.
