Written by David Roberts
Reviewed by Lucas Walter
Updated
The top outdoor influencers in 2026 are Serkan Çetintaş, Lexi Trufasu, Kirk Price, The Hunting Public, and Woodsbound Outdoors. This list ranks 41 outdoor influencers by median views across their recent videos, not by follower count. Each one was found by searching across hundreds of thousands of top-performing posts in the outdoor niche.
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All 41 are listed in rank order. Select a row to jump to the write-up.
| Rank | Creator | Followers | Median views | Engagement | Known for |
|---|---|---|---|---|---|
| 1 | Serkan Çetintaş @serkandogada | 1.7M | 1.9M | 1.8% | Wordless bushcraft and survival tricks |
| 2 | Lexi Trufasu @lexitruf | 462K | 392K | 14.6% | Summit days and mountain training |
| 3 | Kirk Price @KirkPrice | 443K | 276K | 1.3% | Expedition hunts and camp craft |
| 4 | The Hunting Public @TheHuntingPublic | 824K | 271K | 1.7% | Public-land deer and elk hunts |
| 5 | Woodsbound Outdoors @WoodsboundOutdoors | 3M | 239K | 3.9% | Campfire cooking and foraging |
| 6 | Thruhikers @reneeandtim | 1.1M | 216K | 2.9% | Thru-hiking as a couple |
| 7 | Katie Roams @Katieroams | 292K | 206K | 3.7% | Solo wild camping in Scotland |
| 8 | Zoe & Kelby @the_adventureaddicts | 828K | 165K | 4.7% | Camping and backpacking as a couple |
| 9 | Jess Dales @jess.wandering | 909K | 143K | 3.9% | National park hikes with permit details |
| 10 | TA Outdoors @TAOutdoors | 2.5M | 129K | 3.8% | Bushcraft in British woodland |
| 11 | Pepper @pepper.steps | 567K | 116K | 4.9% | Trail skills with jokes |
| 12 | Renee Hahnel @reneeroaming | 915K | 106K | 4.9% | All 64 US national parks |
| 13 | The Outdoor Gear Review @TheOutdoorGearReview | 772K | 105K | 3.2% | Field gear tests and truck camps |
| 14 | Iron Tazz @iron.tazz | 220K | 93.5K | 1.6% | Hot-tent camping in snow and rain |
| 15 | Grace Kelly @graces__adventures | 201K | 90.8K | 4.1% | Solo long-distance walks |
| 16 | Noah Kane @NoahKane | 773K | 82.8K | 2.7% | Alpine climbing films |
| 17 | Chris Burkard @chrisburkard | 3.8M | 79K | 1.6% | Expedition photography |
| 18 | Muley Freak @muley_freak | 344K | 78K | 3.6% | Western big-game hunts |
| 19 | Eric Hanson @eric_hanson | 164K | 77.6K | 2.4% | Backpacking trips and public lands |
| 20 | Kim @downdirtroads | 87.8K | 69.2K | 3.1% | Hiking and packrafting in the North |
| 21 | Fabiana @fabianamsolano | 167K | 66.3K | 6.8% | Dancing on national park trails |
| 22 | Dan Bernstein @outdoorwiseliving | 525K | 62.1K | 3.3% | Hiking safety and etiquette |
| 23 | Mateusz Wawrzyniak @__veggy | 26.9K | 58.4K | 7.5% | Jeep overlanding and mountain bikes |
| 24 | Justin Outdoors @JustinOutdoors | 138K | 54.9K | 2.2% | Backpacking gear in the Rockies |
| 25 | Lewie and the Rover @lewieandtherover | 96K | 53.9K | 2.5% | Overlanding North America in a Hilux |
| 26 | Shayla @shaylalueders | 27.2K | 52.7K | 10% | Cooking in a remote hunting camp |
| 27 | Veronika Wildcrafted @wildcrafted_veronika | 54.1K | 46K | 4.1% | ASMR solo camping with a dog |
| 28 | Jenna Alexis @jennalexisko | 256K | 44.8K | 4.3% | Van trips and camping in Western Canada |
| 29 | Dave Searle @davejsearle | 117K | 43.7K | 2.2% | Ski mountaineering and alpine risk |
| 30 | Stella Mills @stellasoloadventures | 155K | 42.8K | 3.5% | Solo camping and glamping with a dog |
| 31 | Chris Cage @chriscage | 37.5K | 42.4K | 2% | What hikers carry after thousands of miles |
| 32 | Anna Hazelnutt @AnnaHazelnutt | 198K | 41.6K | 1.9% | Slab climbing films |
| 33 | Miranda Goes Outside @mirandagoesoutside | 75K | 35.3K | 3.3% | Cheap backpacking gear and food tests |
| 34 | Steph @geordie_hiker | 245K | 34.2K | 3.7% | Family walks in northern England |
| 35 | Chimfwembe @Chimfwemb8 | 69.6K | 34K | 4.1% | Solo canoe routes and winter tarps |
| 36 | Kyle Broxterman @brox_rocks | 108K | 33.7K | 3.3% | Trad climbing filmed from the wall |
| 37 | Mike Wanders @mikewanders | 72.2K | 29.5K | 5% | Solo expeditions and Bigfoot searches |
| 38 | Joe Robinet @therealjoerobinet | 1.5M | 27.5K | 3.6% | Bushcraft and canoe camping with a dog |
| 39 | Kaitlyn Maus Outdoors @KaitlynMausOutdoors | 104K | 24.9K | 3.1% | Self-filmed whitetail hunts |
| 40 | CamIsExploring @cam.is.exploring | 78.6K | 22.5K | 4.4% | Hiking trips and weather checks |
| 41 | The Gravity Lab @GravityLabz | 109K | 21.4K | 1.7% | Big-wall climbing and instruction |
The best outdoor influencers aren’t simply the accounts with the most followers. YouTube, Instagram, and TikTok all show videos to people based on how the video performs individually, not just based on who follows the creator. As a result, a small or midsized account can reach more people than one several times its size.
That’s why we rank outdoor influencers by median views of their videos (the average number of people a typical video reaches). As of November 2026, the five most watched are Serkan Çetintaş, Lexi Trufasu, Kirk Price, The Hunting Public, and Woodsbound Outdoors.
Grouped by what each creator does outside, so you can start from your own product. The number beside each name is the creator’s overall rank.
Shelters, stoves, and nights in the rain, usually alone. Tents and cook kits get long, close screen time.
Short bushcraft demonstrations filmed from the hands: fire lighting, tarp shelters, camp stoves, charcoal. No narration, music only, captions in Turkish and English.
No sponsored posts found in the last 90 days.
Shorts of wild food in Appalachian woods: campfire cooking, foraging, small game, filmed alone. Longer videos follow overnight hunting and fishing trips.
1 sponsored video in the last 90 days, in freeze dryers.
Twice-weekly solo wild-camping films in Scotland, each built around one tent, shelter, or van. Travel and lifestyle Shorts run between them.
15 sponsored videos in the last 90 days, in camping gear, power stations, camper van rental, outdoor clothing, drink mixes, and apps.
Mike Pullen’s bushcraft and survival camping in British woods: shelter builds, kit tests, and stealth-camper builds that end with a night in the rain. About twice a month.
No sponsored videos found in the last 90 days.
Quiet Reels of hot-tent setups, stoves, camp food, and rain, set to music with few words. A Pacific Crest Trail hiker and author who also films gear lists.
1 sponsored post in the last 90 days, in freeze-dried meals.
Near-silent solo camping: rain on hot tents, wood stoves, cooking, and a dog. Titles lead with the hours spent out.
7 sponsored posts in the last 90 days, in hot tents, inflatable tents, and backpacks.
Solo camping, campsite reviews, and road trips with a dog named Otis, from the founder of a solo camping community. Health posts run alongside.
1 sponsored post in the last 90 days, in tents.
Solo wilderness films of 6 to 50 minutes: multiday canoe routes, portages, winter tarp and hot-tent camps. The bio promises “burnt meals, tangled knots, and questionable decision-making.”
No sponsored videos found in the last 90 days.
Canoe trips and shelter builds of 30 to 90 minutes in Ontario parks, with a dog named Wolf throughout. Short camp-cooking and gear clips run alongside.
4 sponsored videos in the last 90 days, in power stations, mattresses, and navigation apps.
Trails, parks, and skills. Followers come here to plan a trip of their own.
Renee and Tim, authors of a thru-hiking guide, on the Sierra High Route and a 100-mile race. Dehydrated-food tests and urban thru-hikes fill the gaps between trails.
4 sponsored videos in the last 90 days, in apparel, eyewear, outdoor gear retail, and identity protection.
Voice-over films of Yosemite van trips, Sierra backpacks, and Tahoe mornings from a couple who also founded a gear marketplace. Recent posts follow a recovery from an accident.
11 sponsored posts in the last 90 days, in outdoor apparel, ski passes, multi-tools, credit cards, allergy spray, vitamins, and a ballot-measure campaign.
Reels and carousels of US national park hikes and backpacking trips: Zion, the Enchantments, Glacier, Yosemite. Captions carry the permit, mileage, and season detail.
5 sponsored posts in the last 90 days, in cars, browser apps, and AI apps.
“The final form of a girl scout”: ankle and knee exercises, blister tips, fungus facts, and jokes to camera on the trail. The jokes carry the lessons.
6 sponsored posts in the last 90 days, in electric SUVs, sticker printers, outdoor apparel, and park conservation.
National-park guides with hike stats, costs, seasons, and bear-viewing etiquette, from the author of a parks book. Glacier, Katmai, the North Cascades, and an Iceland camper van trip this season.
9 sponsored posts in the last 90 days, in Alaska lodges, credit cards, ski passes, and itch relief.
Day-by-day solo walks on the West Highland Way and the Great Glen Way, with mileage, ascent, and hostel notes. Author of a book on going solo.
2 sponsored posts in the last 90 days, in eSIMs and sleeper trains.
A former host of Epic Trails and Backpacking TV, now on a personal channel: Colorado wilderness, Alaska, the Dolomites, Kilimanjaro. Gear builds and public-lands pieces sit between the trips.
7 sponsored videos in the last 90 days, in navigation apps and electrolyte mixes.
An environmental conservation researcher’s hikes, packrafting, and scrambles in British Columbia and the Yukon. Long captions cover gear and conservation.
5 sponsored posts in the last 90 days, in GPS watches and guided trips.
Dance and pose videos in national parks from the Tetons to Yosemite, often with friends. Costume and trend clips sit beside the hikes.
3 sponsored posts in the last 90 days, in 360 cameras and a conservation campaign.
Talking-head lessons on hiking safety, etiquette, and training, filmed on California trails. Trail guides and land-access campaigns sit between them.
4 sponsored posts in the last 90 days, in insoles, sticker printers, microphones, and small gear brands.
Family walking from Northumberland: the Northumberland Coast Path day by day, “best autumn walks” lists, and days out in the Lakes and Yorkshire. Often with a toddler in a carrier.
3 sponsored posts in the last 90 days, in mobile networks, snack bars, and tourism.
Documentary-style solo trips of up to two and a half hours: backpacks in grizzly country, desert canyons, overnight Bigfoot searches. Long narration over wild places.
No sponsored videos found in the last 90 days.
An ambassador for the Lake District National Park, filming hikes, weather checks, and pack lists there and on treks in Lofoten and Nepal. Trip Reels ask viewers whether they would hike it.
4 sponsored posts in the last 90 days, in navigation apps and cameras.
The product is the video here. Expect a verdict in public, good or bad.
Luke’s gear reviews, each tested on a storm camp or truck camp in a national forest. A running strand follows the “strange things” that happen out there.
No sponsored videos found in the last 90 days.
Gear reviews and trip films in the Canadian Rockies: down jackets, sleeping pads, tents, SOS devices. Glaciated traverses and high camps break up the comparisons.
5 sponsored videos in the last 90 days, in outdoor gear retail, camper van rental, and telecom.
The founder of a backpacking meal brand collects hikers’ answers on favorite gear after thousands of miles. Backpacking debates and long-trail lists fill the rest of the channel.
1 sponsored video in the last 90 days, in greens powder.
Talking-head gear and food reviews, cheap-gear tests, and trail hacks with a self-mocking tone. The bio calls YouTube the real home; that channel posts too rarely to list it there.
3 sponsored posts in the last 90 days, in e-bikes, sunglasses, and backpacking meals.
Rock, ice, and big walls, for an audience that reads the gear in every shot.
Short clips from summit days, boot packs, and laps up the Grouse Grind, while training to climb Aconcagua. Plenty of them have only music and a blank caption.
4 sponsored posts in the last 90 days, in outdoor apparel.
Climbing and mountaineering films from the North Cascades, Katahdin, and the Bugaboos, usually with a partner or small crew. Shorts cover climbing mistakes and gear.
4 sponsored videos in the last 90 days, in sports watches, subscriptions, action cameras, and apparel.
An IFMGA mountain guide’s clips on ski mountaineering technique and how to judge risk, from Chamonix, Cervinia, and Norway. Co-hosts an interview podcast.
1 sponsored post in the last 90 days, in outdoor apparel.
A professional rock climber with a stated love of slab: Squamish bouldering, a big-wall trip to Madagascar, coaching friends. Gym sessions and video essays appear between the rock days.
3 sponsored videos in the last 90 days, in mobility apps, sleep earbuds, and sports bottles.
Trad and big-wall clips filmed from the wall in Yosemite, Red Rock, and Joshua Tree, each asking whether a placement will hold. Hosts a climbing podcast.
4 sponsored posts in the last 90 days, in outdoor apparel and energy products.
Brant Hysell’s big-wall and trad films from Yosemite, Squamish, the Dolomites, and Verdon. Straight-to-camera lessons cover the mistakes beginners make.
1 sponsored video in the last 90 days, in GPS watches and meal bars.
Backcountry hunts and hunting camps. Rifle, optics, and outfitter brands already appear beside this group.
Expedition films of 20 to 50 minutes: moose and bear in Alaska, deer in Appalachia, island survival, river fishing. Camp craft and cooking run through each trip, mostly solo with a dog.
10 sponsored videos in the last 90 days, in greens powder, batteries, electrolytes, hunting guides, mattresses, rifles and optics, and e-bikes.
A rotating crew, among them Ted Miller and Warb, hunting public land through deer, elk, and turkey seasons. Films of 20 to 50 minutes mix strategy talk, encounters, and harvests.
2 sponsored videos in the last 90 days, in insect repellent.
Three friends, Aaron, Tyler, and Erik, chasing mule deer and elk across the West. Hunt clips, gear tests, and jokes at each other’s expense, with a shop of their own packs.
12 sponsored posts in the last 90 days, in rifles and ammunition, hunting guides, bows and boots, and powersports.
A paid camp cook for hunting and fishing clients, filming days in a remote wall-tent camp with a wood oven and mountain horses. Home-kitchen recipes fill the off-season.
1 sponsored post in the last 90 days, in skincare.
Self-filmed whitetail hunts from a saddle or stand on public and leased land, with Shorts of the same sits. Archery competitions round out the channel.
1 sponsored video in the last 90 days, in hunting apparel.
Trucks, vans, and long routes. A vehicle or a roof tent can stay in every scene.
A photographer’s expeditions in long-form carousels: the Oregon coast by fatbike and packraft, Greenland by bike, Kamchatka surf. Short Reels show other athletes at work.
13 sponsored posts in the last 90 days, in cameras, state tourism, cycling apparel, protective cases, and energy products.
Short cinematic clips of a Jeep XJ and a mountain bike, with garage repairs in between. Music only, no narration.
No sponsored posts found in the last 90 days.
Patrick and Orla overlanding from a Toyota Hilux with Lewie, a Labrador: Alaska, the Dempster Highway, Haida Gwaii. Practical videos cover how they live in the truck.
4 sponsored videos in the last 90 days, in car tools, dash cams, language apps, and navigation apps.
Trip videos of 10 to 50 minutes cut like travel films: van life, camping, climbing, gravel riding, fly fishing across Alberta and British Columbia. Friends and a partner appear often.
5 sponsored videos in the last 90 days, in dash cams, jump starters, and travel bags.
We analyzed the 330 posts these 41 creators published on YouTube, Instagram, and TikTok in the last 30 days. Of those, 48 beat their creator’s usual views by 3× or more.
Here is how this month’s breakouts open, read from what each video says in its first seconds, or from its caption when nobody speaks.
“You agree with me on that?”
Lewie and the Rover’s flash-flood film opens on a question between friends, and only then does the narration say where they are. Mike Wanders’s Bigfoot film opens with “Are you here?” Muley Freak’s clip of a missed mountain lion opens on “Can’t stand it.”
Lewie and the Rover 210K views · 3.9× their usualThese creators’ usual videos start with a greeting or the plan for the day. A sponsor read works differently in these breakouts: the viewer is already in the story, so the product has to wait for a quiet moment.
“This tent is completely see-through.”
Katie Roams goes on to say that the tent cost about 30 pounds and that rain is due all night. Noah Kane opens with “This is the world’s smallest cam,” then tests whether it can hold a climber’s weight.
Katie Roams 744K views · 3.6× their usualNot one of the usual posts we transcribed starts like this. The sentence names one object, and the viewer stays to see whether it works. That is a useful shape for a gear brand, as long as the creator can really let the product fail.
“I could stay here awhile 🌨️☺️”
Nobody speaks in Iron Tazz’s snow camp, which is why the caption is the only line to quote. Mateusz Wawrzyniak’s Jeep and bike clip and Steph’s garden walk also run on music or quiet.
Iron Tazz 3M views · 31.8× their usualMany of these creators post silently most of the time, so silence alone did not make these posts break out. The picture did: fresh snow, autumn light, a place the viewer wants to be. For a brand, the product has to look right in that picture, because nobody will explain it.
Kyle Broxterman: “We’ve All Been There...The Clock Is Ticking...Can You Clip?!” reached 2.9M views, 85.3× their usual.
Steph: “a little slice of magic at @ntcragside ✨🧚” reached 1M views, 30.5× their usual.
Pepper: “she FAKED hiking and tricked the WHOLE INTERNET 🤯‼️⚠️⁉️” reached 3.1M views, 27× their usual.
This table shows what the outdoor accounts on this list do at each size on YouTube, Instagram, and TikTok. Use it to judge whether a creator’s numbers are strong for their tier.
| Tier | Followers | Median views | Engagement | Posts a week | Sponsored posts |
|---|---|---|---|---|---|
| Micro | 10K to 100K | 44.2K | 4.1% | 0.9 | 22% |
| Mid | 100K to 500K | 54.9K | 3.3% | 1.6 | 20% |
| Macro | Over 500K | 123K | 3.5% | 2.5 | 17% |
The figures are medians across these 41 accounts, from each account’s recent videos. “Sponsored posts” is the share of posts in the 90 days to Nov 2, 2026, that carry a paid-partnership or paid-promotion label or a stated sponsor, or are part of a brand campaign.
If you sell gear, clothing, trail food, or a vehicle to people who go outside, check these before you send a product or a contract.
An ultralight thru-hiker, a car camper, and an overlander buy different things, and their audiences notice. A heavy cook kit looks wrong in a video about cutting pack weight.
Watch three recent trips, and ask whether your product would have been in that pack or that truck anyway.
Outdoor audiences trust use over time. A jacket shown on one nice day says little; the same jacket on day nine of a wet trip says a lot.
Agree on a real trip and a real test, and agree on what happens if the product does not hold up. Viewers in this niche will ask.
A long trail can take a creator offline for months, and many channels publish a trip weeks after it ends. A launch date in spring may need filming in winter.
Ask for the creator’s trip calendar first, then build the brief around it.
Hikers complain loudly about influencers who leave trails, light fires in closed areas, or fly drones where they should not. Read the comments on a few posts, and your brand will know what it is taking on.
Ask where the shoot will happen, too. In US national parks, a group of eight or fewer in public areas with hand-carried equipment generally does not need a film permit, content creators included. Other rules apply outside those limits, so contact the park before a larger shoot.
We identified and ranked these creators by searching hundreds of thousands of top-performing outdoor posts across YouTube, Instagram, and TikTok with Klint.
We rank by median views across each creator’s recent videos, so one viral post can’t lift an account up the list. Creators from any country qualify if they post in English or with no words, and if at least half of their recent posts show time outside.
To get this list or a similar one for yourself, describe the creators you’re looking for in the Klint web app, or paste this prompt into any AI agent connected to Klint:
Find the top 41 outdoor influencers on YouTube, Instagram, and TikTok: hiking, camping, climbing, overlanding, and hunting. Rank them by median views across their last 30 videos or their last 90 days, whichever is lower.
Klint is trusted by 1,000+ marketers for AI-native influencer marketing.
As of November 2026 the top five outdoor influencers by median views are Serkan Çetintaş, Lexi Trufasu, Kirk Price, The Hunting Public, and Woodsbound Outdoors.
Kirk Price gets the most views on a typical YouTube video here, and Woodsbound Outdoors has the biggest subscriber count. Well-known channels such as Steve Wallis and Outdoor Tom post too rarely to qualify at the moment, and Alex Honnold’s recent posts are mostly podcast clips and promotion.
The hikers with the highest medians here are Thruhikers, Zoe & Kelby, and Jess Dales.
YouTube, Instagram, and TikTok. Nobody is listed twice. We place a creator where a typical video does best, which puts 19 on YouTube, 19 on Instagram, and 3 on TikTok.
Start with the people already using your product: search your brand name on YouTube and in Reels, and read who tags it. Klint can shorten the search if you describe the creator you want, such as “solo campers under 100K followers who film gear in the rain.”
Format and audience set the price. A long YouTube film with a sponsor read usually costs more than a Reel, and a multiday trip built around a product costs more than a mention. Smaller creators sometimes accept gear in place of a fee, so ask what they usually do.
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